Video: Big Wave Surfers Star in the Weirdest Beer Commercial Ever Made

Earlier this year a new beer was born into the surf world.

Pro surfers Nathan Florence, Rob Machado, and Matt Meola tied their names and faces to a new brew called Easy Rider. According to its website, the beer's an easy drinkin’, high quality beer—Made in the USA with all-American ingredients."

Florence proudly announced his new beer baby on Instagram back in February but yesterday, blew that post out of the water with the super weird one below.

Related: Video: Pipeline Went Bonkers Yesterday and Nathan Fletcher Got a Good One

Florence shared the post above yesterday, captioning it:

"When mister cool aka @ivanflorence_ says make a decision you better make the right one @drinkeasyrider Now available in Hawaii 😎🎥 @ivanflorence_ @zoard"

The ad is great. It's weird, it's funny, it's awkward.

For all you youngins out there who might not get it, the ad honors the 1999 film, The Matrix, that starred Point Break star Keanu Reeves.

Give it a watch.

Loads of surfers spoke up in the comments:

Ivan Florence: "Make the right decision 😎 Check my signature shades coming soon @iseasunglasses"

Koa Rothman: "A true masterpiece"

Pyzel Surfboards: "Ivan rules the Matrix 🤯"

Lucas Chumbo: "The best of the best 🙌🙌🙌"

Tucker Wooding: "And the Oscar goes to…"

Kai Lenny: "😂👏👏👏"

Peter King: "I trust this message"

Eli Olson: "Fuck budlight! Hahahah"

Finally, one old school North Shore guy name Hugh Foster made it personal and brought Kai Garcia, Nate's father-in-law, into the discussion, writing:

"Lucky @kaiborggarcia and I don’t drink beer any longer- we’d definitely have to show you how it’s done……..🔨🤙🏽💪🏽☝🏽👇🏽"

Nate responded: "hahah scary duo!"

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