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Reviewers in their 70s and 80s say this $17 anti-aging serum makes a big difference

When it comes to anti-aging skincare products, it can be tricky trying to find the right ones. With so many options, it's hard to know which one will work best for you. If you're looking for a serum that will actually make a "noticeable difference," we've got good news: over a thousand Amazon shoppers have given the RoC Retinol Correxion Serum their five-star seal of approval — and it’s on sale now, courtesy of the site's bonanza of Black Friday deals.

This multi-tasking product will fade fine lines and wrinkles, lighten dark spots, plump and hydrate skin and make large pores appear smaller.

$17 at Amazon
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$25 at Target

Why is this a good Black Friday deal?

At just $17 (down from $33), this serum is a fraction of the price of many high-end skin-care products with retinol, which can run you upward of $50 or even $100. RoC has been a respected brand for decades, and at nearly 50% off right now, it's a great time to take advantage of this markdown.

Why do I need this?

The fast-acting formula delivers numerous skin-care benefits, including diminishing the appearance of fine lines and wrinkles, lightening dark spots and hyperpigmentation, plumping and hydrating skin and making large pores appear smaller. It uses a time-released, stabilized form of pure RoC Retinol that works for up to 12 hours.

Along with retinol, the serum is packed with other potent ingredients like squalane and ashwagandha that are gentle on the skin but still super effective. We love when anti-aging products actually live up to their claims, so we were happy to see that in a four-week consumer study, 94% of users said they saw a visible reduction in pores, 87% saw an improvement in fine lines and wrinkles and a whopping 100% said they had visibly plumper, more hydrated skin.

the RoC serum
Over 1,000 Amazon shoppers are five-star fans!

What reviewers say

Shoppers of all ages are fans of the top-rated serum, too. “I love this product. Use it [on] my face and all over my neck. I'm 81 years old and my lines and have improved a lot,” raved one.

“I have been using this for just under 30 days now, that's why I waited to do a review. I wanted to give it a real honest chance. I do find that it has made a difference in my complexion. The lines around my mouth and crow's feet have diminished, as well as the very fine lines on my forehead. I am super, super happy. I have been converted. This will be my new staple in my beauty regimen,” wrote another.

A third said: “I'd love to submit a before and after of my amazing results but unfortunately I did not take one, as I figured it would be another disappointment. However, I'm on week 8 of this product (second purchase) and I cannot believe the results. My deep lines are gone! My pores are less noticeable, too!"

"I'm a fan of RoC products, and when I saw this, I had to try it," shared a final fan. "First of all, the texture is wonderful. It is very sheer. I hadn't noticed a scent really, which I love. ... The product absorbs well. It does dry a little tacky, but moisturizers and makeup go on just fine. Instantly I noticed a reduction in pores, my skin does feel hydrated and it overall looks and feels firmer. ... The ONLY con: I like the bottle that the product comes in, but the dropper is NOT great at getting the product out. When you get toward the bottom of the bottle, do yourself a favor and have a little brush or something handy to get the rest out." (Psst: This mini beauty spatula was designed to do just that!)

Snag a bottle for yourself while it's still on super sale!

$17 at Amazon
Explore More Buying Options
$25 at Target

Psst: Did you know retinol isn't just for your face? One Yahoo Life Shopping Writer swears by this affordable (and on-sale!) Gold Bond Age Renew Retinol Overnight Body & Face Lotion, in case you want to round out your collection.

'It contains seven moisturizers, including shea and cocoa butters, to help keep skin hydrated,' she said. 'I'm pretty sure it's because of this that I woke up after the first application with zero redness or itching. But even better? My skin felt noticeably more moisturized and smoother just eight hours after I'd slathered it on, and stayed that way the rest of the day.'

$11 at Amazon

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

Your Black Friday Shopping Guide: See all of Yahoo’s Black Friday coverage, here. Follow Engadget for Black Friday tech deals. Learn about Black Friday trends on In The Know. Hear from Autoblog’s experts on the best Black Friday deals for your car, garage, and home, and find Black Friday sales to shop on AOL, handpicked just for you.

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