Call me a cynic, but when Marc Jacobs invited Cher to be his date at the Met Gala, it seemed a bit suspicious. The iconic singer, who’s shied away from the spotlight in recent years, only making rare appearances at charity galas like amfAR, or other causes she supports, seemed to make an exception for the fashion designer — but why? Because 69-year-old Cherilyn Sarkisian is the new face of Marc Jacobs.
Wearing a floor-length pleated skirt with lace panels, a tuxedo-like leather jacket, and leather gloves, the “If I Could Turn Back Time” singer is pictured sitting in a metal chair against a red backdrop. Her long black hair is voluminous and textured, in a messed-up bedhead kind of way (and made even more wispy with the obvious help of a wind machine). The legend gives photographer David Sims a “come here — but not too close” mug for the ad, which appears for the first time in print in Women’s Wear Daily.
Cher and Marc Jacobs holding hands on the red carpet at the Met Gala. Photo: Getty Images
Jacobs, the designer, has long been a fan of the singer (like oh so many). For his last collection as artistic director at Louis Vuitton, he dedicated it to many women who inspired him, including Cher, as well as the “showgirl in all of us.” (Much like he used Jessica Lange’s voice to narrate the fall 2014 collection of his eponymous line, just before naming her the face of Marc Jacobs cosmetics.)
“This has been a dream of mine for a very, very long time,” Jacobs told the New York Times of collaborating with Cher for the Met Gala. “Other boys were out fascinated by other things…I was like, no, I’d really much rather see what Cher’s wearing this week.” If this is the level of enthusiasm conjured for one date night (a fancy important one, but still just a party), then the ad partnership must be a dream come true.