‘Brandy Hellville & The Cult of Fast Fashion’ Documentary, Explained: The Teen-favorite Clothing Brand’s Alleged ‘Toxic’ Work Environment, ‘Discriminatory Recruiting’ and More

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Clothing retailer Brandy Melville is being spotlighted in HBO’s latest documentary. “Brandy Hellville & The Cult of Fast Fashion,” the film intends to shed light on the company’s alleged problematic hiring practices, as well as the fashion industry’s contributions to textile waste.

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Ahead of its release, learn more about “Brandy Hellville & The Cult of Fast Fashion,” including its premiere date, plotline and director.

What is “Brandy Hellville & The Cult of Fast Fashion” about?

"Brandy Hellville & The Cult of Fast Fashion"
“Brandy Hellville & The Cult of Fast Fashion”

Brandy Hellville & The Cult of Fast Fashion” follows the rise of Brandy Melville, a clothing brand whose “one size fits most” philosophy has been critiqued for promoting what critics have described as unhealthy body standards. The documentary features interviews with former employees and fashion experts, as well as former executives, who discuss Brandy Melville’s “troubling toxic work environment and discriminatory recruiting methods,” according to Max’s press release. WWD has put in a request for comment from the brand.

Additionally, “Brandy Hellville & The Cult of Fast Fashion” sheds light on the fashion industry’s sustainability problem, traveling to Accra, Ghana, a destination for discarded textiles that end up polluting landfills and waters.

When does it air?

“Brandy Hellville & The Cult of Fast Fashion” airs on Tuesday at 9 p.m. ET on Max.

Brandy Melville store in Madrid circa 2017.
Brandy Melville store in Madrid circa 2017.

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Who directs “Brandy Hellville & The Cult of Fast Fashion?”

"Brandy Hellville & The Cult of Fast Fashion"
“Brandy Hellville & The Cult of Fast Fashion”

“Brandy Hellville & The Cult of Fast Fashion” is helmed by Oscar-winning director Eva Orner, the filmmaker behind the 2021 climate change documentary “Burning” and Netflix’s 2019 exposé “Bikram: Yogi, Guru, Predator.”

Are there any trailers?

HBO recently released the first trailer for “Brandy Hellville & The Cult of Fast Fashion.”

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