Kid Rock Launches Trump-Themed Apparel ‘Due to Overwhelming Demand’


A new line of apparel created to pay homage to President-elect Donald Trump will be available just in time for Christmas. Kid Rock — real name Robert Ritchie — who hit it big in the ’90s with hits like “Cowboy” and “Bawitdaba” and his flashy all-American aesthetic, has launched his own line of Trump merchandise. According to the recording artist’s Twitter, the masses have been clamoring for the gear, including a T-shirt with a sexually suggestive slogan.

Kid Rock's new Trump merchandise promotes divisiveness, some are saying. (Photo: Getty)
Kid Rock’s new Donald Trump merchandise promotes divisiveness, some are saying. (Photo: Getty Images)

“Due to overwhelming demand, we decided to go ahead and actually make this & other current event merch,” the Michigan native tweeted on Monday, introducing a collection that includes a handful of products that some people would find highly offensive. One shirt boasts the slogan “Gods, Guns, and Trump,” a phrase that’s already adorning other merch sold on websites including Amazon. Another, which the singer donned for a recent concert, shows a map of the United States and highlights the states that voted for Hillary Clinton in blue and the states that voted for Trump in red, calling the blue states “DumbF***istan.”

Photo: Twitter/Kidrock
Photo: Twitter/Kidrock

The collection is rounded out by a red baseball cap emblazoned with “Make America Badass Again” — a modified version of Trump’s campaign slogan “Make America Great Again” — the only product that won’t be available in time for holiday gifting (this one will be shipped by Dec. 30, according to the star’s website).

Photo: KidRock.com
Photo: KidRock.com

People have flooded Kid Rock’s post with disapproving comments. One wrote, “Due to her overwhelming response from 89% of America @KidRock should never perform, rap or pretend to sing ever again.” Another highlighted the mean-spirited, polarizing nature of the messages the singer is sending, commenting, “Even if I was a Trump supporter, which I’m not, I wouldn’t wear that. It causes too much division. America need to heal not divide.” One pacifist wrote, “I pray ever night that our country can become as one, black or white purple or green, we need to love each other the same! Peace!!”

Photo: Kidrock.com
Photo: KidRock.com

Of course, Kid Rock did have his supporters, with one writing, “I wish you would sing at @realDonaldTrump inauguration. You embody patriotism and that’s what elect[ed] him.” The 45-year-old openly supported the Republican nominee during his campaign, as well as supporting Mitt Romney in 2012, according to MLive.com, a local Michigan publication.

The products range in price from $19.99 to $24.99.

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