Why Are Triscuits Called Triscuits? The Answer Is Shocking
Quarantines are good for a lot of things (you know, like saving lives). But they’ve also proven to be particularly conducive to two other activities: bread baking and internet rabbit holes.
While Instagram has been saturated with the former over the last two weeks, one Twitter user found himself sailing down the latter.
Writer Sage Boggs (@sageboggs) tweeted about a question he posed at a party a few years ago (key phrase: “a few years ago.” STAY HOME, EVERYONE).
Several years ago I was at a party (BRAG!), and I spotted a box of Triscuits. I asked everyone, "What does the word 'Triscuit' mean? It's clearly based on the word "BISCUIT," but what does the "TRI" mean?" (I'm great at parties.)
— Sage Boggs (@sageboggs) March 26, 2020
He asked his fellow partygoers about the origin of the brand name “Triscuits.” They theorized that “tri” means three—whether it stands for three ingredients or three layers, they weren’t sure—and “iscuits” is a play on the word “biscuit.”
The consensus was that "TRI" means three. Maybe "three layers" or "three ingredients." No one knew for sure, though, so I Googled it. But here's the thing -- Google didn't seem to have an official answer, either. Just more guesses.
— Sage Boggs (@sageboggs) March 26, 2020
Pretty solid guess, right? WRONG.
An email exchange with Nabisco revealed that, while the “name was chosen as a fun derivation of ‘biscuit,’” “tri” does not mean three.
So we went straight to the source. We emailed Nabisco. And the response we got a few days later shook us to the core. Here it is: pic.twitter.com/Ks1gmaIQXj
— Sage Boggs (@sageboggs) March 26, 2020
Boggs, who is a New York-based comedy writer, decided to do some digging of his own.
I was baffled. And I couldn't stand not knowing. So I did a little sleuthing online, and stumbled on some early Triscuit advertisements. Take a look at these bad boys: pic.twitter.com/jbeBUmjeCF
— Sage Boggs (@sageboggs) March 26, 2020
Early Triscuit advertisements he found used “baked by electricity” as the cracker brand’s tagline. They were “the only food on the market prepared by this 1903 process.”
That’s when, Boggs said, something clicked: Triscuits are elec-TRI-city biscuits.
Elec-TRI-city Biscuit
TRISCUIT MEANS "ELECTRICITY BISCUIT"— Sage Boggs (@sageboggs) March 26, 2020
Triscuit’s twitter account (because, yes, Triscuit has a twitter account) confirmed that this is the correct conclusion.
We had to go all the way up the ladder but we CAN confirm ⚡️ https://t.co/yFWWL3MjX3
— Triscuit⚡️ (@TheRealTriscuit) March 26, 2020
WHEW. What a wild ride. Click here to read the full Twitter thread.
Think that was crazy? Wait until you see how cashews grow (spoiler alert: it’s nuts).