Why is TikTok so obsessed with Kohl's Cash? Let us explain

If you’ve ever been to the department store Kohl’s, you know about Kohl’s Cash. TikTok users have recently become obsessed with the concept because of the way it seemingly multiplies without limit. According to the Kohl’s website, it’s a currency you can accumulate based on how much you spend at Kohl’s in stores or online. The first TikTok under the #kohlscash hashtag was shared in May 2019... and explores what an essential currency it is for broke college students. Months later, the store’s official TikTok acknowledged the popularity of Kohl’s Cash and now calls it “our fave currency” in its bio