Ultra-Pigmented Gel Eyeshadows That Deliver Unrivaled Color Payoff

Powder and cream eye pigments may be the gold standard, but gel eyeshadows offer you intense color payoff, supreme blend-ability, and long-lasting staying power that many alternative formulas simply can’t compete with. Gel eyeshadows allow you to get the same fine-tuned and customizable results for a wide variety of looks—whether it be a neutral, barely-there look, or an intense multi-colored smokey eye. Aside from being so much less difficult to apply compared to conventional eyeshadow formulas, gels are also even quicker to apply.

Sure, if you’re going for the smudged smokey eye look, powders and creams can definitely do the trick, but for an intense and rich...

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