Ulta just slashed 50 percent off anti-aging skincare from Murad and IT Cosmetics — today only!

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Save 50 percent on makeup and skincare gems. (Photo: Ulta)
Save 50 percent on makeup and skincare gems. (Photo: Ulta)

Struggling to feel like yourself lately? There’s nothing like some brand new cosmetics to give you that confidence boost you crave—and when you can score beauty booty for a steal, it’s extra sweet. Suffice to say, one of the year’s biggest shopping events came right in the nick of time.

Ulta’s 21 Days of Beauty Sale is a rare opportunity to save 50 percent on all your favorite brand-name makeup, skincare and hair care products. Yes, that’s half price on everything from Benefit to Lancôme from now until September 19. The deals change daily, so keep checking back here everyday, and we’ll let you know what to make room for in your cosmetic bag.

You can order products directly from Ulta’s site for delivery, or you can choose curbside pickup from your nearest Ulta location. Here are three deals from Ulta’s 21 Days of Beauty Sale you can—and should—shop right now.

IT Cosmetics Confidence In An Eye Cream

(Photo: Ulta)
(Photo: Ulta)

Thanks to tireless clinical trials, you can trust that IT products are the real deal. This cult-favorite eye cream has gained recognition for how fabulously it diminishes wrinkles, plumps and hydrates. Watch dark circles brighten with continued use, too.

“I've bought a lot more expensive things for dark circles, puffiness and brightening around the eyes. This is far better than anything and much cheaper,” writes a five-star reviewer. “I'm extremely happy with the results. This has become a staple in my everyday facial routine.”

Shop it: IT Cosmetics Confidence In An Eye Cream, $19.50 (was $39), ulta.com

Murad Nutrient-Charged Water Gel

(Photo: Ulta)
(Photo: Ulta)

This dermatologist-loved brand makes moisturizers that feel blissfully weightless. Murad’s Nutrient-Charged Water Gel locks in moisture and increases water retention for up to five days thanks to a nourishing blend of peptides, vitamins and minerals. Look forward to plumper, smoother skin with less dryness, minimized wrinkles and improved tone and texture.

“Third time repurchasing,” writes a diehard fan. “I use this as a daily moisturizer as well as my night creme. It is a light moisturizer, but keeps the hydration locked in throughout the day. It’s great for night because it is a gel moisturizer and I don't have to worry about my eyes being puffy in the morning.”

Shop it: Murad Nutrient-Charged Water Gel, $30 (was $60), ulta.com

St. Tropez Express Tanning Mousse

(Photo: Ulta)
(Photo: Ulta)

As we bid summer adieu, we also have to say goodbye to our glowy bronzed skin. But if you’re like us, you’re not ready to let go just yet. This healthy alternative to a day in the sun is just as gorgeous and natural. Wait just one hour before showering for a light sun-kissed glow, two hours for a medium golden tan or leave it on for up to three hours for a deeper, darker bronze. It’s suited for all shades.

“Most natural self tanner,” writes an avid user. “I apply this mousse with a mitt and it goes on SO evenly. I am veryyyy pale and this gives me an amazing tan after leaving it on for three hours. BUT I've found after you rinse it off it takes hours to truly develop to the dark color. I'll rinse it off right before bed and by morning it's perfect. With moisturizing every day, this tanner will last me at least a solid five days with showering everyday, working out and going in the pool.”

Shop it: St. Tropez Express Tanning Mousse, $22 (was $44), ulta.com

There are tons of other great beauty deals coming up. Here are the products you can look forward to saving 50 percent on:

Friday, September 11:

  • Philosophy Ultimate Miracle Worker SPF 30, $39 (was $78)

  • Urban Decay 24/7 Eye Pencils, $11 (was $22)

Saturday, September 12:

  • IT Cosmetics Confidence In A Cream Anti-Aging Moisturizer, $24.50 (was $49)

  • Mario Badescu Grab and Go Travel Set, $11 (was $22)

  • Kylie Cosmetics Lip Kits, $13.50 (was $27)

Sunday, September 13:

  • Dr. Brandt Needles No More Wrinkle Smoothing Cream, $44.50 (was $89)

  • Skyn Iceland Hydro Cool Firming Eye Gels, $9 (was $17.50)

  • Too Faced Hangover Primer and Setting Spray, $16.50 (was $33)

  • Clinique CliniqueiD, $7 (was $14.50)

Monday, September 14:

  • Exuviance & Strivectin Select Serums, $41 to $49.50 (was $82 to $99)

  • Lancôme Cils Booster XL Vitamin-Infused Mascara Primer, $13 (was $26.50)

  • Buxom, Lipstick Queen, Sara Happ & Ofra Select Lipsticks, $6 to $25 (was $12 to $50)

  • Stila Stay All Day Liquid Eye Liner, $11 (was $22)

Tuesday, September 15:

  • Crepe Erase Advanced Body Repair Treatment, $39.50 (was $79)

  • Origins, Proactiv & Sunday Riley Select Skin Kits, $12.50 to $30 (was $25 to $60)

  • Benefit Cosmetics Boi-ing Cakeless Concealer, $11 (was $22)

  • COVER FX Setting Powders, $17.50 (was $35)

Wednesday, September 16:

  • Exuviance Performance Peel AP25, $39.50 (was $79)

  • COSRx, Erborian, Mamonde & Peach & Lily, $8 to $20 (was $16 to $40)

  • Smashbox Photo Finish Oil & Shine & Vitamin Face Glow Primers, $19.50 (was $39)

Thursday, September 17:

  • First Aid Beauty Face Cleanser, $10.50 (was $21)

  • Dermalogica Calm Water Gel, $25 (was $50)

  • M•A•C Select Lipglass, $9 (was $18)

  • Tarte Lights, Camera, Lashes 4-in-1 Mascara, $11.50 (was $23)

Friday, September 18:

  • Perricone High Potency Franchise, $17.50 to $64.50 (was $35 to $129)

  • Anastasia Beverly Hills Brow Starter Kit, $19 (was $38)

  • Clinique Limited Edition Moisture Surge 72-Hour Hydrator, $11 (was $22)

  • Benefit Cosmetics Boxes o' Powders, $15 (was $30)

Saturday, September 19:

  • IT Cosmetics Bye Bye Foundation Full Coverage Moisturizer with SPF 50+ Original and Oil Free, $20 (was $39.50)

  • IT Brushes for ULTA Airbrush Full Coverage Complexion Brush, $14 (was $28)

  • IT Brushes for ULTA Brush Bath, $10 (was $19.50)

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