Have you tried Cantaritos? Jarritos makes fruity soda with alcohol

Maria Cortes Gonzalez, El Paso Times
Updated ·1 min read

Have you tried the new Jarritos line which is the Cantaritos Hard Soda with 5% alcohol?

Novamex, a leading manufacturer of Mexican brands in the United States and a top Hispanic exporter, has partnered with Anheuser-Busch to launch the alcohol brand taking inspiration from the popular Jarritos soda flavors.

“In our commitment to being proud ambassadors of Mexican culture, Novamex is proud to strengthen our brand through collaborations such as with Anheuser Busch that expand the reach of our most popular brands and meet our consumer demand for innovative creations,” said Ramon Carrasco, CEO of Novamex in a press release.

The brand name Cantaritos comes from the traditional clay jars often served in Mexico's celebrations and tianguis, or open air markets and restaurants. They come in the popular flavors of Mandarin, Pineapple, Tamarind and Fruit Punch.

Jarritos has introduced a line of hard sodas, Cantaritos, which contain 5% alcohol.
Jarritos has introduced a line of hard sodas, Cantaritos, which contain 5% alcohol.

The brand is available in select markets in California and Texas in 12-pack bottle variety packs, six-pack bottles of the mandarin and pineapple flavors, and 25-ounce cans of the mandarin and pineapple flavors.

“Anheuser-Busch's Beyond Beer business unit continues to be a growth driver within the industry, and we are committed to strengthening our portfolio through a consumer-centric strategy,” said Fabricio Zonzini, President, Beyond Beer, Anheuser-Busch in the release. He added that the brewer is number one among Hispanic consumers.

The brand name Cantaritos comes from the traditional clay jars, picture, often served in Mexico's celebrations.
The brand name Cantaritos comes from the traditional clay jars, picture, often served in Mexico's celebrations.

Where to buy Cantaritos in El Paso

  • Total Wine stores carry the single cans, $2.99 excluding tax, and the variety packs, $16.49, excluding tax.

  • 7-Eleven stores

  • WB Liquors

  • Albertsons

  • Spec's

  • Circle K

  • Food King

  • Sam's Club

  • Buy them online at craftcity.com

More: Step up your sneaker game with the Nike Jarritos SB Dunk collab

María Cortés González may be reached at 915-546-6150, mcortes@elpasotimes.com and @EPTMaria on Twitter.

This article originally appeared on El Paso Times: Cantaritos by Jarritos makes makes fruity hard soda with alcohol