Travis Kelce Thinks the NFL Is "Overdoing It" With the Taylor Swift Hoopla

Players gonna play, play, play, play, play.

It's hard to turn on the TV or scroll on social media without seeing photos of Taylor Swift cheering on her new rumored beau Travis Kelce. After the singer nearly broke the internet by showing up at his Sept. 24 game alongside his mom, Donna Kelce, the NFL started leaning in a little too hard with "(Taylor's Version)" jokes and promos backed to her music. But we're not the only ones to notice the league's opportunistic Swiftie-ism (it's a word). In fact, Travis himself seems to think it's all too much.

During this week's episode of his and his brother's podcast "New Heights with Jason and Travis Kelce," Jason asked his sibling about his thoughts on the whole media frenzy and NFL broadcasts surrounding his budding romance with the singer-songwriter. "Let's get to it: Is the NFL overdoing it?" he questioned. "What’s your honest opinion? Take away your feelings for Taylor..."

Travis laughed and said, "I think it’s fun when they show who was at the game. I think it brings a little bit more to the atmosphere brings a little bit more to what you’re watching. But at the same time, I think ..."

"They're overdoing it," Jason finished for him.

"They’re overdoing it a little bit for sure, especially my situation," Travis agreed. "[But] I think they’re just trying to have fun with it."

In case you somehow missed it, Swift and her celebrity posse (which included Blake Lively, Ryan Reynolds, Sophie Turner, Hugh Jackman, and Sabrina Carpenter) attended Sunday's Chiefs v. Jets game at MetLife Stadium, which caused a ruckus in the pop culture sphere. Besides inundating our social media feeds, TSwift was practically all the announcers (and TV crew, for that matter) could talk about.

Jason hypothesized that the NFL is "just not used to celebrities coming to the games."

"Like basketball has it figured out," Jason explained. "They show them once or twice, but then they get back to the game. NFL is like, 'Oh my God, look at all these A-list celebrities at the game, keep showing them, show 'em, show 'em…' You show them once, let them know they’re there, and after touchdowns, you get a little clip, but it can’t be overboard with it. People are there to watch the game, right?"

Travis agreed that the stars like Swift are there to enjoy the ball game, not be plastered on everyone's TVs. "Yeah, they’re not there to get thrown on the TV," Travis said. "Cause you never know, you get caught, you know, just throwing a big ol' cheeseburger in, and you look like an idiot, you know what I mean, there's just certain things ... You just don't want to be on TV at all times."

Travis, however, predicted that the NFL wouldn't "slow down" since Sunday's broadcast was "the highest viewed game that they've had in a while" — 27 million to be exact (per People). He joked that a "few of [the viewers] might’ve been there for Deadpool and Taylor."

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