Tom Brady and Purple Carrot Launch a Plant-Based Meal Kit Service
By Lynsey Eidell. Photos: Courtesy of Purple Carrot.
If you thought Tom Brady and Gisele Bundchen's notoriously super-strict diet sounded next to impossible to follow, well, it just got a tiny bit easier. No, there's no magic pill now available to make you not miss carbs (and flour and sugar and caffeine)—but Brady did just launch a meal subscription service based on what he (and Gisele) eat.
The New England Patriots quarterback partnered with Purple Carrot, a vegan meal service that delivers solely plant-based meals, to create a custom line of dinners based on his diet. Called TB12 Performance Meals, the subscription costs $78 for three dinners for two people per week and is designed "to help you achieve and sustain your own peak performance," according to the Purple Carrot website. The dinners—many of which are straight from the Brady-Bundchen kitchen or his $200 cookbook, the TB12 Nutrition Manual—will be gluten free, high in protein, and low in soy and refined sugar. There will also be no dairy, eggs, seafood, meat, or processed foods.
So what will there be? Subscribers can expect meals like crispy turnip cakes with quinoa tabbouleh, white lentil risotto with winter roasted vegetables, and ramen with gingered greens and charred broccolini. The delicious-sounding meals make the football star and supermodel's restrictive diet—which bans white sugar, white flour, caffeine, dairy, and nightshades, just to name a few—actually quite appealing. Plus, "eating meals like these is what has helped me stay at the top of my game," Brady says—and that game includes winning five Super Bowls.
The TB12 meals will come pre-portioned and with easy-to-follow instructions (no culinary experience required), and will begin to ship on April 3. However, they will only be available in limited quantities—so your plant-loving self better pre-order it ASAP if you want to guarantee your dinners.
This story originally appeared on Glamour.
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