TikTok Is Swooning Over Target’s ‘Love Always’ Denim Jacket That Comes in Toddler, Kid & Adult Sizes


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February is here, and it’s almost Valentine’s Day! That means that our favorite retailers have launched their limited-edition products for the upcoming holiday. Aside from the cutest Valentine’s Day decor, we can’t stop swooning over Target’s latest viral TikTok “Love Always” Denim Jacket. The jacket has vibrant red letters on the back, which is just in time for Valentine’s Day — the best part? You can wear the jacket all year round.

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The “Love Always” denim jacket is part of the Family Love Collection, available now at Target. The collection features mix-and-match items that create fun and flirty looks that the whole family can take part in. And, most of the styles start at only $10. There is has adorable sweaters, tops, and more for adults, kids, and toddlers, but the shoppers can’t get enough of the best-selling denim jacket. It has a medium wash that matches any style. It also makes an excellent layering piece for your kiddos. To complete the look, just layer this top under the jacket, or you can pick up a heavier cardigan for extra chilly days.

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A New Day 'Love Always' Denim Jacket
A New Day 'Love Always' Denim Jacket

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The “Love Always” denim jacket has a medium wash that goes with anything. It’s the perfect jacket just in time for Valentine’s Day or to wear for any season. It has a relaxed fit that doesn’t look bulky or too tight.

“It’s the perfect step up from the basic denim jacket,” one shopper said. “I got a size Medium, and it fits perfectly, as in, not too snug but not oversized either (could layer if I wanted). Plus, this jacket comes in toddler sizes! I can’t wait to catch one in stock for my daughter. I plan on wearing this all year.’

Women's Denim Jacket  $38

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Cat & Jack Girls' 'Love Always' Denim Jacket
Cat & Jack Girls' 'Love Always' Denim Jacket

The TikTok viral jacket is also available in kids sizes too, but it’s selling out fast. The denim features the same “Love Always” design as the adult version, but it does have a slightly different wash. Shoppers say that the jacket does run bigger, so stick with your child’s typical size or size up if you plan to layer. Speaking of layering, this fleece sweatshirt under it.

Kids Denim Jacket $28

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Toddler Cat & Jack Girls' 'Love Always' Denim Jacket
Toddler Cat & Jack Girls' 'Love Always' Denim Jacket

Don’t forget to snag this cute jacket from Cat & Jack for your toddler to match the rest of the family! It’s complete any Valentine’s Day outfit or makes the best jacket for the upcoming spring season. Aside from the jacket’s adorable design, reviewers love that it’s an affordable unisex option at Target.

“The cutest jean jacket for my son! I love that it’s unisex, and I can not wait for him to wear it with me — there’s a matching one for mamas,” one wrote.

Toddler Denim Jacket $25

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The “Love Always’ jacket is already selling out fast, so run, don’t walk to Target to grab one for yourself before it’s too late!

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