New Tech Breezes In to Improve Air Quality for This Dancing Celeb

When we think of air pollution, we tend to think of the air outside our homes, but rarely consider the air quality we live with every day behind closed doors. Air pollution continues to be an area of grave concern. The World Health Organization notes that 9 out of 10 people breathe highly polluted air and estimates 7 million people die every year due to outdoor and indoor air pollution. While climate change activists are spreading the word on how we can help improve outdoor air, the people at Molekule want to improve the air inside with the Molekule Air Purifier and new Air Mini Purifier.

Traditional air purifiers use HEPA filters which could allow some pollutants to escape, grow, or re-release into the air. Molekule uses PECO filters, a new technology that is said to destroy the pollutants entirely. This tech could be particularly beneficial for people who suffer from allergies. The Allergy and Asthma Foundation of America notes that not only do more than 50 million people experience allergies each year but that allergies are the 6th leading cause of chronic illness in the US. Although there is no cure for allergies, thanks to this tech, long-time allergy sufferers, like six-time Dancing with the Stars winner Derek Hough, can finally breathe a little easier.

“I honestly would rather have the flu than an allergy attack when I'm on stage,” said the Emmy Award-winning star who has struggled with allergies his entire life but never considered part of the problem could be in his own home.“My brain didn't even go to ‘Oh, there's bad air quality in my house, or in my bedroom,’” Hough said. "I have pets, and I live in California and we have a lot of wildfires, unfortunately, and a lot of that air gets trapped inside our homes — my home. So as I was learning about it I was like, 'Well, this sounds like a great product not only just to capture these particles but to actually destroy them.' "

When Hough first tried the Molekule, he noticed an almost instantaneous difference in the air. “I usually wake up with puffy eyes and runny nose and just a bad start to the day all around. When I put the Molekule in there, I immediately woke up feeling fresh, feeling great, and I was honestly just like, "Wait...this is an awesome product; this is fantastic!”

Hough added it gives him peace of mind to know that he’s coming home to a safe haven for him to recharge and refuel and isn’t just sitting in allergens.

During performances when Hough would have an allergic attack, he would sneeze a lot, have a runny nose and “essentially be dancing blind.” Now that Molekule has released its new Air Mini, he can carry that peace of mind on-the-go. "I can put it on the tour bus, or I can put it in the dance studio, or I can take it with me on the road."

Jaya Rao, COO of Molekule, states that the "Air Mini enables us to reach even more people with the latest innovations in home air purification...Now with Air Mini, even more consumers can reap the benefits of our PECO technology, as it destroys indoor air pollutants and provides truly clean air."

Air pollution can affect more than just your coordination. It can cause a variety of illnesses and affect your lungs and cardiovascular health. If you’re seeking an alternative to traditional humidifiers and air filters, try the Air Mini for half the price of the full-size Molekule.

(Photos via Ryan McDowell, Molekule)

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