Sydney McLaughlin-Levrone Debuts Signature Collection With New Balance Ahead of 2024 Olympics
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Sydney McLaughlin-Levrone’s latest signature collection with New Balance features a hand-selected neutral color palette and her favorite lifestyle sneaker.
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The American track phenom’s new collection comprised of unisex performance and lifestyle apparel and footwear includes an exclusive, limited-edition colorway of the brand-new FuelCell Rebel v4 running shoe ($140) and her go-to lifestyle shoe, the 9060. A FuelCell SuperComp MDX v3 spike is also on offer.
On the apparel front, the range delivers a terry lounge set, high-rise leggings for either training or chilling, as well as a New Balance varsity jacket. Each piece is inspired by the two-time Olympic gold medalist’s everyday style.
The unveiling of the four-time World Record Holder’s new signature collection comes ahead of the 2024 Summer Olympic Games. At just 19 years old, New Jersey-born McLaughlin-Levrone signed a $1.5M deal with New Balance after a bidding war in 2018.
“Without naming other companies, a lot of them were trying to sell me a dream of ‘you can be the next x, y, and z.’ I felt like New Balance wanted to help me be the first Sydney. Be the first me,” she shared on a podcast when asked why she went with the brand.
The track star, now 24, went on to reveal that with New Balance, she trusted that “it was going to be a family partnership for the long run,” whether she wins or loses.
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