The surprising product behind Kim Kardashian’s flawless hairline

color wow root cover up
The product behind Kim K’s flawless hairlineCourtesy of Brand

It's a strange world when you go to sleep dreaming about the perfection of someone's hairline, but welcome to the life of a beauty journo. Well, the life of a beauty journo who watches The Kardashians before bed. But honestly, I don't think I've seen a more perfect hairline than Kim Kardashian's and after doing some digging I finally know the secret behind it - Color Wow Root Cover Up.

With Kimberly being more than open about her regret of using laser hair removal to tidy up her hairline and zap away her baby hairs, you’d be forgiven if, like me, you assumed she woke up with a full and thick mane every day.

The good news is that, believe it or not, Kim sometimes needs a little help in the hairline department like the rest of us mere mortals, and we know exactly which product she gets it from.

The majority of Kim’s stunning hairstyles are courtesy of celebrity hairstylist and Color Wow’s global creative director, Chris Appleton, who unsurprisingly turns to the brand for finishing touches when styling his client’s hair, especially when it comes to a slicked back style.

Appleton’s product of choice from the viral brand for creating a flawless, full, and thick hairline is a mineral-based powder designed for filling in sparse areas, covering greys, and even giving your highlights a new lease of life.

Now we’ve piqued your interest, are you ready for the better news?

Available in seven shades, the mineral-based powder allows for precision application that lasts all day, whether you’re touching up sparse areas or trying to put off getting your highlights redone for another week.

The powder formula means the product isn’t sticky or waxy in your hair, perfect for use in a range of styles, with a double-ended applicator to ensure you’re covering exactly what you want to.

And it's so affordable, I’m adding three to my basket now, and suggest you do the same. After all, if it’s good enough for Kim, it’s good enough for me.

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