I Spent an Entire Day Playing With Ralph Lauren's Online Custom Hat Maker

a colorful hat with a person on it
Ralph Lauren's Custom Hat Shop Is AwesomePolo Ralph Lauren
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Some might say I wasted an entire Friday afternoon customizing a few (dozen) Polo Ralph Lauren baseball caps at the brand's online shop, and to them I say: You're really missing out. The day I discovered you can make design your own Ralph Lauren cotton chino hat online was borderline life-changing—and that was before I realized how many features there are to play around with.

Sure, you could buy any classic PRL baseball cap and call it a day, but where's the specialness in that? Where's the personalization, the style that represents you and only you? For only 50 bucks (and maybe an extra 15, depending on the options you choose as you customize), getting a designer hat that's this unique to you is a steal.

MAKE YOUR HAT HERE

You start out by picking the color hat you want. There are no bad options, either—Polo Ralph Lauren manages to make even a deep, rich purple look classy as hell. When you've got the color of your hat picked out, the fun part really begins. Detail time, baby.

There are a bunch of iconic PRL logos and graphics to choose from, including a classic pony, a big pony, two different styles of monogram, a flag, a crest, a dog, and, of course, the iconic Ralph Lauren teddy bear. You can pick your color pony, if that's what you select, or a flag representing anywhere from Japan to Brazil. If you pick the dog option, it's time to choose what kind—a German Shepherd, perhaps? Or a King Charles Spaniel?

My personal favorite is the Polo Bear, though. You can have your pick of which version of that little guy you want on your hat. Golf Bear or Basketball Bear, Gentleman Bear or Martini Bear (my style icon, by the way), Sweater Bear or Trench Coat Bear, and who could forget Polo Player Bear?

Now that the front's taken care of, it's time for you to decorate the back. Here, you have your pick of what color embroidery you want the pony logo to be, as well as the option of adding a name embroidered.

Think of all the colors! All the designs! All the possibilities! There are endless formulas to experiment with on the site, and once you start making one hat, it's impossible to not make a few. They make damn great gifts, being a personalized touch on a timelessly classy accessory, so feel free to go crazy and start handing out custom PRL hats like candy. This little tool is more addicting than all of my social media feeds combined—I already cleared my weekend to make time for playing with the custom scarves and bags, too. And don't even get me started with the customizable sweaters...

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