‘Solo travel’ is what most people are looking for in a trip in new ‘quiet’ viral trend

As the search for the best summer vacation intensifies, more and more are searching for an escape from the digital chaos everyday life brings, according to a new report.

Forget about checking out those hot and crowded trendy cities for your next summer trip and instead think of peaceful, tranquil relaxation.

“In 2024, wellness travel will take over. As the hustle and bustle of daily life takes its toll, travelers seek digital detox and solace in serene landscapes and rejuvenating experiences,” the Pinterest Summer 2024 Travel Report read.

“Say goodbye to crowded cities and hello to off-the-beaten-path destinations that promise tranquility and self-discovery.”

“Quiet Life Travel” is this year’s hottest craze as people are searching for a “quieter, more serene lifestyle,” according to the new report.

This longing for simplicity has extended to travel — since last year, searches for “quiet places” and “calm places” have increased by 50% and 42% respectively,” search data on Pinterest found.

The travel report found “Quiet Life” gained over 530% more interest this year compared to 2023 as users are in need of a digital detox filled with nature destinations.

Many interested in the “Quiet Life” want to do it by themselves as “Solo travel” was also at the top of the travel trends.

“Solo travel emerges as a liberating choice, granting individuals the freedom to craft their itinerary, pace, and priorities without compromise.

“Whether basking in the tranquility of a secluded beach or meandering through serene countryside landscapes, these experiences contribute to self-care and overall well-being.”

Along with searching for “quiet life travel” Pinterest users also searched for “travel journal,” “glamping aesthetic” and “Wellness retreat.”

A prospective “quiet life travel” itinerary could include forest walks, island life, village vibes, cabins in the woods, national parks and the countryside.

The best places to fulfill that much-needed digital reset include the Japanese city of Okinawa and the English countryside.

Other excursion ideas that have seen higher search traffic on Pinterest include “Adventure Travel” and “Mysterious Places.”

The thrill-seeking adventurers showed interest in luxury safari lodging, mountaineering, scuba diving and caving.

“It’s a testament to seeking exhilaration, a reconnection with nature, and a departure from the mundane—a collective yearning for experiences that offer an adrenaline rush, immersion in nature and elevation of the spirit.

“Achieving goals in adventurous settings can foster a sense of accomplishment and empowerment,” the report said.

Meanwhile haunted, lost and abandoned cities and locales were the top trends for those on their quest for wonder.

“Venturing into the depths of ancient cities or uncovering forgotten realms becomes a daring odyssey, pushing boundaries and unraveling profound truths about oneself and the world.”

The travel report found that “London lifestyle,” “South African food,” and “Santorini party” were found as the top trending destinations and interests.

Travel experts recently revealed that a majority of Americans are planning a road trip this summer beginning Memorial Day weekend.

The anonymous survey from The Vacationer asked more than 1,000 American adults if and how they plan to travel this summer with nearly 82% of Americans planning to travel this summer, which could be more than 212 million adults throughout the season.

Seventy-five percent of Americans intend to take at least one road trip this summer, most driving somewhere within 100 miles of their home.