Sofia Richie Just Launched Her Own Erewhon Smoothie & It Has A Surprising Ingredient

Sofia Richie went from Scott Disick's much younger girlfriend on KUWTK to an overnight It Girl following her wedding to Elliot Grainge, and that status hasn't died down since. In fact, if her latest collab is any indication, Richie is still on the rise.

The mom-to-be is joining the likes of Hailey Bieber and Olivia Rodrigo with her own smoothie at cult-fave Los Angeles grocery store Erewhon. She announced the new smoothie in Tiktok, writing, "BTS of my @ErewhonMarket Sweet Cherry Smoothie…available now."

“It’s, as I say, chef’s kiss,” she tells the camera after whipping up the smoothie from behind the counter.

According to Erewhon's Instagram account, the Sweet Cherry Smoothie by Sofia Richie Grainge includes organic unsweetened almond milk, organic tart cherry juice, cowboy vanilla colostrum, CALM magnesium powder, organic dark sweet cherries, dark organic pure maple syrup, organic pineapple, organic avocado, organic coconut cream, and organic pitaya powder.

You might be wondering...did Erewhon just toss a sleepy girl mocktail in the blender and slap a $21 price tag on its cup? (Yes, it's pricier than the Hailey Bieber smoothie.) Not so fast. The magnesium in there just so happens to be Sofia Richie's pregnancy craving. So LA of her. She calls magnesium her "literal pregnancy obsession ingredient."

Naturally, some fans were laughing about the recipe. "I never reached the point of pregnancy in LA where my cravings were supplements," one person joked. "Can you imagine being pregnant and craving ‘magnesium’ 🤣🤣🤣🤣" another added.

Magnesium isn't the only buzzy supplement in Richie's smoothie, though. She also tosses in colostrum, which is basically cow's milk produced just a few days after birth. It's become a popular new diet trend, especially in Hollywood, thanks to its high levels of immunoglobulins, antimicrobial peptides, and growth factors, the Natural Institutes of Health reports. It's become increasingly sold in powders and supplement forms, and also works to increase immunity, fight infections, and improve gut health. Who doesn't want that?

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