Shopbop Is Your New Go-To Beauty Destination

Photo credit: Shopbop
Photo credit: Shopbop


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If you already frequent Shopbop for fashion finds from brands like Anine Bing, By Far, and more, we have some good news: The online retailer is making it even easier to complete your next head-to-toe look with the debut of Shopbop Beauty.

Starting today, Shopbop is adding a curated beauty section to its portfolio. The retailer’s latest expansion aims to provide shoppers with a one-stop shop across fashion and beauty, with the incorporation of top-rated skin-, hair-, and bodycare products, plus makeup and tool picks from beloved brands like Dr. Barbara Sturm, Olaplex, Augustinus Bader, and Costa Brazil. And to make it even easier to track down your go-to favorites, Shopbop has also created on-site sections featuring Black-owned brands, clean beauty selects, industry must-haves, and more.

“We see the complementary relationship between fashion and beauty as an essential pairing for every unique look,” the chief merchandising officer for Shopbop, Stephanie Roberson, tells BAZAAR.com. “Launching beauty is a natural extension to our existing fashion offering as we continuously seek out opportunities to inspire our customer’s personal style and celebrate self-expression.”

So whether you are looking for a signature fragrance to elevate your fall fashion buys or the perfect shade of red lipstick to wear year-round, there is a bevy of beauty options available in Shopbop Beauty’s ever-growing selection of luxe products.

Photo credit: Shopbop
Photo credit: Shopbop

Shopbop Beauty is available to shop now on the Shopbop app or online at shopbop.com.


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