Puma and Formula 1 Launch Their First Collaborative Sneakers
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Puma and Formula 1 have launched their first full collaborative capsule since inking a new deal last year to make the sportswear brand the official supplier for the highest class of international racing.
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Three footwear models are included in the drop, each of which have been rendered in at least two colorways.
Leading the footwear option is the Future Cat Motorsport, a driving shoe featuring a partial leather upper with ProFoam technology in the midsole. The shoe is available in black- or white-dominant color schemes, both of which feature red trim, branding, and laces.
Puma’s CA Pro, a tennis shoe dating back to 1982, also boasts options for black and white. Formula 1 branding is added throughout, including an affixed key chain and special metal lace dubraes.
Rounding out the footwear assortment is the Leadcat 2.0 slide, which adds a third pink option to the black and white makeups.
In addition to the footwear, the capsule also includes a track suit, hoodies, T-shirts, sweatpants and football jersey following the same color scheme.
Puma has had a presence in the sport since 2001 through its deals with individual teams, but it’s relationship with Formula 1 has been made deeper since becoming its official supplier last year. The new deal comes amid a boon in popularity for Formula 1, and A$AP Rocky was brought into the fold as creative director, adding his own fashion and streetwear clout.
The debut Puma x Formula 1 capsule is out now through the former’s website and select stores. Pricing runs from $40 for the slides up to $120 for the CA Pro sneakers, while the apparel runs from $40 to $110.
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About the Author:
Ian Servantes is a Senior Trending News Editor for Footwear News specializing in sneaker coverage. He’s previously reported on streetwear and sneakers at Input and Highsnobiety after beginning his career on the pop culture beat. He subscribes to the idea that “ball is life” and doesn’t fuss over his kicks getting dirty.
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