POLAROID, you know, Polaroid, the camera company that can print out your picture anywhere, instantly—and beyond. Well, the brand decided to move and groove to the beat with a new line of products in a completely different creative space: Music.
With Polaroid's new sound-based launch, they’re releasing a line of speakers, in various sizes and price points, all with that playful Polaroid flair. Prominently featuring the signature Polaroid primary shades, these speakers fit right into the line of cameras with bright pops of yellow, red, and blue.
The Polaroid Players come in four designs all with multiple colorways, featuring a large and powerful P4 Music Player in shades yellow or black, a Boombox style P3 Music Player in five colors, or the thinnest and smallest P2 Music Player that packs some huge sound. Lastly, not to be left out, is the small adorable cube perfect for on the go with the P1 Music Player.
The speakers all feature an array of handles and straps for easy transport, holding to that no stone unturned attitude that's kept Polaroid around this long. The speakers also feature an extremely fun LED screen that dances around and gives information. The speaker can tune right into the radio stations, and even has a heart button to like any songs that strike you without pulling out your phone. You can even pair them together, for multi room exposure, with a simple and very cute tap together. These speakers are, without a doubt, some of the easiest and most exciting speakers I’ve played with. Oh, and they of course, they sound great, too.
In classic Polaroid tradition they’re taking it old school with this speaker launch and haven't stopped at just the product itself. The brand also curated full radio stations aimed at helping with music discovery, for those days when your playlist just isn’t hitting. Polaroid radio has five stations that range from pop to hip hop and about anything else you’d want, all curated from some of the worlds top DJ’s. Polaroid has always been about instant gratification, so as weird as the top line may be, this move makes a lot of sense when we wrap our brains around it.
The best part: Polaroid Radio is free, whether you have a speaker or not. You can download the Polaroid Radio app, listen, and like songs to add to those playlists. The brand is constantly finding new ways to creatively launch itself into the home and tech fields, and I couldn't be more pumped. Polaroid phone 2023? We’ll see.
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