There’s a New The Ordinary Niacinamide Product—You’re Going to Want to Sit Down For This

We can’t remember a skincare ingredient buzzier than niacinamide. Everyone from TikTok skinfluencers to estheticians and dermatologists love the stuff. And now, there’s a new niacinamide product to obsess over: The Ordinary rolled out its 100 Percent Niacinamide Powder. In case you’ve been living under a rock, you probably know all about The Ordinary’s Niacinamide 10% + Zinc 1% serum, which is almost always sold out. According to the brand, it’s the most popular product and one sells every 34 seconds globally. Whoa.

Because of the buzziness of niacinamide, as well as the popularity of Niacinamide 10% + Zinc 1% serum, it makes perfect sense for The Ordinary to roll out a totally unique niacinamide product. If you’re not familiar with the...

Continue Reading