By the Numbers: Wellness Spending Around the World
According to Global Wellness institute, the world wellness economy is worth $4.4 trillion, and is forecast to reach $7 trillion by 2025.
At $1.2 trillion, the U.S. is the largest market, accounting for nearly 28 percent of the global wellness market, the organization said, while the top 10 countries overall represent 71 percent of the world total.
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In most cases, consumers in the wealthiest countries, such as Switzerland, spend the most on wellness. However, high-spending inbound wellness tourists propelled Aruba into the top 10 for per capita spending on the category despite it not being as wealthy as other countries ranked.
According to GWI, the wellness economy represents 5.1 percent of total GDP, and roughly one in every 20 “dollars” spent by consumers worldwide is on wellness. It said 60 percent of the market is comprised of nutrition/weight loss, beauty and physical activity, with sectors including traditional medicine and wellness tourism accounting for the remainder, depending on the region.
Here, GWI’s top 10 wellness markets and the top 10 countries by wellness spending.
The top 10 wellness markets:
U.S.: $1.2 trillion
China: $683 billion
Japan: $304 billion
Germany: $224 billion
U.K.: $158 billion
France: $133 billion
Canada: $95 billion
South Korea: $94 billion
Italy: $92 billion
Australia: $84 billion
The top 10 countries by wellness spending per capita:
Switzerland: $4,372
Iceland: $3,728
U.S.: $3,685
Austria: $3,568
Norway: $3,346
Australia: $3,771
New Zealand: $2,969
Denmark: $2,958
Hong Kong: $2,943
Aruba: $2,792
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