Normani, G.E.M. & Camila Mendes are “Pretty Different” in Urban Decay’s New Naked Palette

Elizabeth Denton

A new set of stars has joined Urban Decay’s Global Citizens collective, which means it’s time for a new “Pretty Different” campaign. Normani, G.E.M. and Camila Mendes look incredible modeling the also new Urban Decay Naked Ultraviolet Eyeshadow Palette. The bold purple hues pop against each of their skin tones. According to a press release from the brand, these women “personify the brand’s founding DNA,” challenging “the status quo by celebrating differences and embracing unapologetic individuality.”

Last year, Lizzo, Ezra Miller, Joey King, Karol G, and CL starred in the first “Pretty Different” campaign, alongside the launch of the Naked Honey Palette. This year is just as gorgeous and a bit more colorful. Each of the...

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