Nike and Netflix Just Made It Easier to Stick to Your Fitness Resolutions
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While scrolling through seasons of Wednesday, The Crown, and Emily in Paris, you may spot a new viewing option worth adding to your queue: a few hours of Nike's highly popular Training Club videos. The streaming platform and fitness titans are collaborating to make fitness even more accessible to over 220 million Netflix members around the world.
Subscribers can gain access to Nike Training Club before the ball drops on New Year's Eve, as streaming availability begins on December 30. If you're new to Nike Training Club, its app and fitness program offers live and on-demand workouts for all levels—from yoga to HIIT—features top trainers, guidance for nutrition, sleep, and recovery, and even a motivational feed to help keep you going.
"The Nike Training Club content featured in this pilot includes existing top-performing programs compiled to focus on enjoyment, encouraging a consistent sport journey, requiring minimal equipment and accessible for beginner-to-intermediate athletes," the company says in a statement on the upcoming partnership. "We are excited to learn from this partnership to inform how we can inspire greater daily sport activity participation, and expand the definition of sport, globally."
In addition to over 90 Training Club videos requiring minimal to no equipment, subscribers can also choose from a range of different workout types and intensities best suited to their needs and skill level. No matter which class you decide to try, programming for all content will be available in 10 languages for all Netflix plans. Plus, this new fitness initiative is just the start: After Nike releases a first drop of training programs at the end of December, the company is planning to launch additional content on the streaming platform through 2023.
If you're not already a member, sign up here for a Netflix subscription to start your Nike Training Club journey.
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