Natalia Vodianova Talks Philanthropic Apps at Apple

Vogue
Updated

Natalia Vodianova Talks Philanthropic Apps at Apple

Doutzen Kroes, Natalia Vodianova, and Naomi Campbell
Doutzen Kroes, Natalia Vodianova, and Naomi Campbell
Photo: Courtesy of DNA Models
Natalia Vodianova speaking at the Apple Store
Natalia Vodianova speaking at the Apple Store
Photo: Courtesy of DNA Models
The scene at dinner at Bistrot Leo
The scene at dinner at Bistrot Leo
Photo: Courtesy of DNA Models
Natalia Vodianova
Natalia Vodianova
Photo: Courtesy of DNA Models
Brandon Maxwell and Dilone
Brandon Maxwell and Dilone
Photo: Courtesy of DNA Models

Nowadays it’s hard to find someone not glued to their smartphone. Equipped with this knowledge, supermodel Natalia Vodianova is changing the app game and bringing philanthropy to the digital set. The model has already promoted education initiatives through her Naked Heart Foundation and, last night at the Apple Store in Manhattan, Vodianova spoke about her next endeavor, Elbi.

The app, founded by Vodianova and Timon Afinsky, a London-based digital entrepreneur, partners people with brands and charities to promote a culture of giving. After presenting the app to an audience filled with fellow runway regulars, including Doutzen Kroes and Naomi Campbell, Vodianova and crew migrated a few blocks to Bistrot Leo at the Sixty Soho hotel for an intimate dinner, where designer Brandon Maxwell joined in, along with model Dilone.

See the videos.