Must Read: Skkn by Kim's Unremarkable Makeup Launch, The 'Mended Haul' Trend Promotes Clothing Repair

These are the stories making headlines in fashion on Thursday.

Skkn by Kim's unremarkable makeup launch
After KKW Beauty shuttered in 2021, Kim Kardashian returned to cosmetics with Skkn by Kim on Jan. 26. The new collection includes a 12-shade eyeshadow palette, a lip liner in 15 shades and a lipstick in 10 shades, but consumers' reactions to the launch were unremarkable. SimilarWeb found that web visits to Skkn by Kim's site between Dec. 24 and Jan. 21 were less than 5,000 a day, and although that number doubled to 10,800 on the day of the launch, the next day saw numbers drop below 5,000. {Glossy}

The rise of the mended haul
Instead of opening multiple Shein packages, fashion writer and analyst Mandy Lee's hauls consist of showing off freshly repaired Maison Margiela Tabis or Simone Rocha platforms from Fulton Cobbler in Brooklyn. Lee's "mended hauls" have inspired many of her followers to repair and refurbish items they already own, thus curating a more sustainable wardrobe, reports Elle's Véronique Hyland. Other online creators are also pushing aside the influencer-driven model of constant newness, like Venetia La Manna who posts #OOOTD (Old Outfit of the Day) looks. {Elle}

Victoria Monét fronts Good American campaign
Singer-songwriter Victoria Monét is the star of Good American's Spring 2024 campaign, wearing the brand's denim, its Better Than Leather collection and new shoes. "We have always prioritized uplifting and supporting women achieving extraordinary things and Victoria's incredible talent deserves all the accolades," Emma Grede, co-founder and CEO of Good American, said in a press release. "She epitomizes the strength and resilience that our brand proudly represents, so we couldn't wait to give her the spotlight she undeniably deserves." See all of Monét's campaign images below. {Fashionista inbox}

View the 12 images of this gallery on the original article

Carhartt updates workwear for women
Carhartt created an updated line of workwear to address the specific needs of women entering the skilled trades. Launching on Thursday, the line includes sweatshirts and T-shirts using Tencel, a fiber created from wood pulp that is breathable and strong. Susan Hennike, chief brand officer of Carhartt, told WWD that womenswear currently accounts for 20-25% of the brand's overall business, and Carhartt is planning on expanding its women's selections to workpants, joggers, sun protection apparel and more denim offerings. {WWD/paywalled}

Coupang completes Farfetch acquisition
South Korean e-commerce firm Coupang finalized its deal to control all of Farfetch's assets on Wednesday. The deal was first announced last December and included a $500 million bridge loan to help Farfetch avoid bankruptcy, and wiped out all of its equity holders, including its employees and its board. Chief executive José Neves was the only person to retain his board seat. {Business of Fashion/paywalled}

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