Mountain Dew’s New Cake Smash Flavor Was Created to Celebrate All Those 2020 Missed Events
UPDATED: June 28, 2021 at 9:51 a.m.
From birthdays to weddings to everything in between, all of us were missing out on celebrations throughout 2020. PepsiCo is giving us the chance to make up for it with the new Mountain Dew Cake Smash soda.
Just as the name suggests, this limited-edition flavor tastes like cake. It comes in giant festive cans that are made with primary colors and designs, such as candles, party hats, and graduation hats. So no matter which celebration you’re celebrating a year late, the Cake Smash drink does the trick.
The new flavor isn’t all you have to look forward to. From June 25 to July 2, you can enter the “DEW Do-Over Sweepstakes.” Simply follow @MountainDew on Twitter, share you funniest part-fail story about the unique ways you celebrate a special event or personal win this past year using hashtags #DEWDoOver and #Sweepstakes, and you’ll be entered to win two cans of MTN DEW Cake-Smash. Three lucky people will also win a “DEW Do-Over Party Funds” of $1,000.
ORIGINAL STORY: May 13, 2021 at 12:39 p.m.
Cake flavor has popped up in treats from Hershey’s bars to cereal to Dr Pepper. The latest brand to get in on the sweet fun is PepsiCo. It looks like Mountain Dew Cake Smash will be rolling out on shelves in the (hopefully near) future.
Talk about this new dessert-inspired flavor started in 2019 when the brand trademarked “MTN Dew 80 CAKE-SMASH.” On April 26, 2021, PepsiCo was granted its third extension on the name, which leads us to believe that there was a delay into its release. Because of this, talk about the soda has sparked up again — and there are even photos to go along with it, thanks to Reddit/u/AlphyIsMyWaifu.
The leaked photos show the large can covered in primary colored designs. There are candles and other designs, along with “DO OVER” written a couple times. As described on the can, the Cake Smash flavor consists of “DEW with a rush of artificial cake flavor.”
There’s also a message on the backside of the can. “To celebrate you in the most epic. Way. Possible. Let’s do-over your missed milestone—whether it was a birthday, a wedding, a a graduation, or life itself! This year you deserve to have your cake and drink it too with Mtn Dew Cake-Smash!”
It sounds like Mountain Dew is giving us the go-ahead to make any average day worthy of a celebration. It’s especially appropriate from this past year, since so many of us had to cancel parties, postpone large events, and overall have had to dim down the fun. We’re down to make up for it!
As we await official information on the new soft drink from Mountain Dew, we’ll be keeping our fingers crossed that it comes out sooner rather than later. But we’ll fill you in as we know more.
Read More:
Mountain Dew’s Riddler’s Brew Is Expected to Launch Soon
You Can Get Mountain Dew’s Watermelon-Flavored Soda Permanently
Mountain Dew Has Combined Its Code Red, White Out, and Voltage Flavors
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