These Modern Maternity Brands Will Make You Look Forward to Getting Dressed
Back in your mom’s day, maternity clothes were less about style and more about designing oversized clothes to accommodate her growing belly, even if that meant looking like she was walking around in a wearable tent. From ill-fitting jeans, frumpy tops, and dresses that didn’t accentuate the natural and beautiful curve of a carrying mom-to-be, maternity clothes were downright fugly.
Thankfully, brands have caught on that expecting moms want to maintain their style throughout those long nine months of pregnancy. Just because you’re creating a tiny human doesn’t mean you signed up to trade in your charming fashion sense for dowdy threads. From bump-accentuating maternity swimsuits that are actually flattering, to winter coats that keep you and your bump warm, maternitywear has come a long way.
We’ve rounded up the best modern maternity shops with clothes that will guarantee you slay your entire pregnancy!
Ingrid & Isabell
Why you should shop: You've likely seen the Ingrid & Isabell Mama and Babe denim jackets that have literally taken over the mommy community on social media and beyond. All of the maternitywear over at Ingrid & Isabell have a modern, youthful vibe that has been missing from maternitywear for the last several decades. As an expecting mama, you want to stock your wardrobe with easy-to-wear pieces that can transition from lounging around the house to running errands to picking up food in the evening. Ingrid & Isabell specializes in casualwear that is still stylish and comfortable for your growing belly.
What to shop:
Pink Blush Maternity
Why you should shop: If your style changes with the weather, your maternity looks will likely be the same. Pink Blush Maternity carries the bump-wear essentials that can be pieced together for totally original looks. We love that they offer plus-sized maternity styles — because although every bump is different, every mom-to-be deserves to feel beautiful. Whether you need just a few pieces to update the baby-growing gear that you already have, or need a total closet overhaul for your first pregnancy, Pink Blush Maternity has the individual pieces to round out your style.
What to shop:
Hatch Collection
Why you should shop: Hatch Collection is one of the newer maternity brands on the scene, but their pieces are rooted in classic silhouettes, timeless styles, and colors that complement almost any skin tone. There is a sense of luxury associated with every piece that expecting moms absolutely deserve. The muted pinks, corals, heather gray, and lavenders, paired with materials like cashmere, wool, cotton, and linen make for pieces that last from one pregnancy to the next.
What to shop:
Seraphine
Why you should shop: One of the biggest struggles for working expecting mothers is finding clothes that are comfortable enough to wear daily while also fitting into the business/business-casual dress code. Seraphine carries structured looks that can be worn in and out of the office without smothering the bump. If the Duchess of Cambridge approves, then it's clear that Seraphine has figured out the whole modest, maternity glam look.
What to shop:
Isabella Oliver
Why you should shop: Isabella Oliver has taken the classic looks that we love and redesigned them to be modern and accommodating for a growing belly. With stunning colors, beautiful patterns, and flattering shapes; Isabella Oliver is the place to go for those special pieces that you want to stock your closet up with — while also carrying basics like their ruched tee that will become an instant favorite!
What to shop:
Loyal Hana
Why you should shop: While your whole body tends to migrate in one direction or another during pregnancy, your bump is taking on the bulk of the growth. Loyal Hana creates bohemian, artsy tops and dresses that allow your bump to grow comfortably without you looking like you're wearing a blanket. We love that they add a side zipper to many of their pieces to allow easy access post pregnancy for nursing moms and their littles. Pair these tops with a nursing bra, and you're set! Talk about style ingenuity.
What to shop:
Pea in the Pod
Why you should shop: While pregnancy is a life-altering event, it doesn't stop life from happening. Although you are growing an entire life inside of yourself and balancing a burgeoning bump, work, date nights, events, and errands are still on the to-do list. Pea in the Pod Maternity keeps up with your pregnancy, through the months, and all of the things lined up on your calendar.
What to shop:
Read More:
These Are the Best Parenting Stores to Shop Online
All Your Parenting Must-Haves Can Be Found On Amazon
These Parenting Books Will Get You Through Your Baby's First Year
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