Milwaukee Day is Sunday! Here are more than 15 ways to celebrate it this year.

Some things are just easy to celebrate. And, Milwaukee is one of 'em.

Since 2010, "Milwaukee Day" has been celebrated on April 14 (4/14) since it has the same digits as the city's area code, 414. There'll be the annual 414 Flag drop, parties, markets, discounted tickets and tours, and more.

Here's a guide to what's going on Sunday for the holiday:

414 Milwaukee flag drop and freebies by City Hall

This 414 Day tradition is celebrating its fifth year.

414 Milwaukee — which sells 414 apparel, hats and products — will again be unfurling a giant 414 flag in front of City Hall, 200 E. Wells St., at 10 a.m. Sunday, according to a news release. This year's flag drop will also feature a small wedding ceremony.

Who doesn't like free stuff? FUEL Cafe and Bel Air will be giving out breakfast burritos and coffee, and 414 Milwaukee will be offering free limited-edition T-shirts (while supplies last).

Milwaukee Hittaz, directed by Jermey Reyes, will lead a drum line procession from The Hop's City Hall northbound stop to Wells Street to City Hall.

There will also be a multimedia booth from VISIT Milwaukee with DJ ZSMOOV from Jammin 98.3FM.

Over at the 414 Milwaukee shop, 207 E. Buffalo St. #318, select track suits and hoodies will be on sale for $41.40 on Sunday, the release said.

During the month of April, the center car of The Hop has been wrapped with DJ Shawna, Harmonic Harvest founder Jenna Washluski and Chris Gilbert in 414 Milwaukee, the release said.

414 and DJ Shawna are putting on a photo contest/cap giveaway through Saturday. People can take a photo with DJ Shawna's MKE Hop image, then post it on Instagram with the hashtag #414shawna. The people who post the 14 "most creative" photos will win a free 414 cap, per the release. Be safe and smart about this, folks.

Winners will be announced Saturday, and can collect their cap during the 414 Flag drop.

Milwaukee Makers Market 'Celebrate Milwaukee' edition with over 50 local businesses

Milwaukee Makers Market is putting on a "Celebrate Milwaukee" edition with more than 50 local businesses, according to its Instagram.

It'll be held inside the Discovery World Pavilion, 500 N. Harbor Drive, from 10 a.m. to 4 p.m. Sunday.

Participating vendors include:

• The Tots On The Street food truck

• The Beantoes

• Not Just Jams

• Thom Ertl Designs

• BB Cakes

• Unforgettable Delights By Rosa

• Blu Mountain Co.

• For The Love Of Drax

• Gabbard Creations

• Big White Yeti

• My Sistuh's Trunk

• Square One Soaps

• Adri & Joel Ceramics

• Cool AF Glass

• Neutral Ground Clay Co.

• Adam Matthew Ink

• Abbey Bell Does

• Emmanuel's Mix

• Maebel Jewelry

• Uncommon Wild

• Boho Designs By Katya

• James Steeno Gallery

• Brush Box

• Never Judge A Book

• J.R. Busch

• Sugar Sugar

• Clay Made

• MF Crochet Friends

• Milwaukee Art Girl

• Uncommon Brick

• Frank & Bella

• Carries Crispies

• ACM Designs

• Happy Accidents By Lex

• Tres Ojos

• Amina Illustration

• Little Raven Fiber Arts

• Johnny's Hot Sauce

• Art By Maceo & Dad

• Aunt Manda's LLC

• Orange Pops

• My Charming Ceramics

• Cassie's Cakes MKE

• Nolan Tweedy

• Tootsie's Teas

• City Tins

• The WIld Ones

• Wit & Co

• Jodi B. Art

• Student Made Market (707 Hub Marquette)

• Love Medusa

• Beyer Beware

Note: While market admission is free, there's a cost for museum exhibit admission if you plan on visiting while you're there.

Brewers celebrating 414 Day by releasing new beer at the Barrel Yard

The Milwaukee Brewers will have their own beer to celebrate 414 Day this year at the J. Leinenkugel's Barrel Yard restaurant inside American Family Field, 1 Brewers Way.

The new brew — named Fresh, Flavor, Forward — is a Berliner weisse, a historical German wheat ale that pays homage to Milwaukee and Leinenkugel's German heritages. It was brewed onsite by head brewer Corrine Georges.

The Barrel Yard will release the beer to the public Sunday. The restaurant's hours that day are 11 a.m. to 9 p.m. The beer will be available on tap and in 32-ounce crowlers that are new to the restaurant and available to purchase on non-game days.

Fresh, Flavor, Forward will be available throughout the April 15 to 17 homestand when the Brewers play the San Diego Padres, and it will be on tap in the Barrel Yard until it's sold out.

Summerfest offering $41.40 tickets for select American Family Insurance Amphitheater shows

Summerfest is celebrating Milwaukee all weekend long. The Big Gig is offering $41.40 tickets for select seats at select American Family Insurance Amphitheater shows, according to a news release.

The promo applies to these concerts:

• Kane Brown with Kameron Marlowe and Nightly (June 20)

• Mötley Crüe with Seether and Buckcherry (June 21)

• ILLENIUM (June 27)

• Keith Urban with NEEDTOBREATHE and Alana Springsteen (June 29)

• AJR with Carly Rae Jepsen and mxmtoon (July 4)

• Maroon 5 (July 5)

• Lil Uzi Vert with Lil Yachty, JID, Rico Nasty & LIHTZ (July 6)

Admission to the fest on the day of the show is included in the $41.40 price, but fees are not.

While the deal runs Friday through 11:59 p.m. April 15, tickets are limited and available online only at Ticketmaster.com.

These Bars & Recreation activities will cost $4.14 on 414 Day

Bars & Recreation's five venues — AXE MKE, NorthSouth Club, Nine Below, Amped and The New Fashioned — will be offering several activities for $4.14 each, according to a news release.

These are the activities included in the deal. Note: Each individual activity costs $4.14.

• The New Fashioned: Dartball (1 hour), hyperbowling (1 hour) or curling (1 hour).

• Amped (Private suite karaoke and events): One-hour time slots for standard and premier karaoke suites.

• NorthSouth Club (Axe throwing and deck shuffleboard bar): Axe throwing (1.5 hours) or deck shuffleboard (1.5 hours).

• AXE MKE (ax-throwing bar): Ax throwing (1.5 hours).

• Nine Below: Build-your-own mini golf experience (2 hours).

Space is limited. Reservations are recommended and can be made at barsandrecreation.com/414-day.html.

414 Mercadera Market at 3rd Street Market Hall

Celebrate Día Cuatro Uno Cuatro at 3rd Street Market Hall with a Mercadera Market.

There will be more than 30 local vendors, facepainting, a 414-themed backdrop, specialty drinks, traditional folklore, a DJ and live music, according to the event's Facebook page.

The event, at 275 W. Wisconsin Ave. Suite 100, runs from 11 a.m. to 5 p.m.

Comedy show and $4.14 pints of Riverwest Stein, Eastside Dark at Lakefront Brewery

"We’re proud to call Milwaukee home, after 36 years, we have nothing but appreciation for the 414," Lakefront Brewery's website said.

From 11 a.m. to 5 p.m. on MKE Day, pints of Riverwest Stein and Eastside Dark will be $4.14 (usually $7) at the brewery, 1872 N. Commerce St.

Also on that day, the brewery happens to be hosting its once-a-month "Keg Stand Up." What is that, you ask? It's when the beer hall turns into a comedy club.

"The area’s top stand up comics are performing live at one of the biggest craft breweries in the state!" the website said.

Lakefront beer and the brewery's full food menu will be available to buy from.

Doors open at 5:30 p.m., with the show beginning at 6:30 p.m.

Note: Bring your ID. The show — which has adult themes — is for those 21 and older unless accompanied by a legal parent or guardian, the website advised.

For more info or to purchase tickets, visit lakefrontbrewery.com/events/keg-stand-up-18.

Sprecher hosting 414 Day event, plus necessity drive for Street Angels

Here's a way to honor Milwaukee Day and help those in need.

From noon to 5 p.m., Sprecher Brewing Co., 701 W. Glendale Ave., Glendale, is hosting a necessity drive for Street Angels of Milwaukee.

Also going on: A bags tournament (you can register here), a bloody Mary bar sponsored by Johnsonville, live music by The Lightways from 2 to 4 p.m., and a raffle that will benefit Street Angels.

The event will also be collecting new items from the Street Angels Critical Necessities List and cash donations for the organization.

The brewery is offering discounted tours on 414 Day. Those cost $8 for adults and $4 for minors (children under 5 always receive free admission). There are also deals on select soda and merch.

Milwaukee Day Party with local music at Vivarium

Vivarium, Pabst Theater Group's newest venue, is wasting no time getting in on Milwaukee Day.

It's throwing a Milwaukee Day Party at 1818 N. Farwell Ave. featuring music from Gerald Walker, Mike Regal, Valerie Lighthart, Will Pfrang and The Good Land Gang.

Doors open at 7 p.m., with the event starting at 8 p.m. Tickets cost $20 presale and $25 at the door.

For more info or to buy tix, visit pabsttheatergroup.com/events/detail/milwaukee-day-party-2024.

Milwaukee County Parks offering deals at South Shore Terrace beer garden, $4.14 advanced tickets to Boerner Botanical Garden and stickers

Milwaukee County Parks is getting into the 414 Day spirit.

On Sunday, County Parks will be selling advanced Boerner Botanical Garden general admission tickets online for $4.14 each. Those include access to Margie's Children's Garden, and can be redeemed May through October.

Also on the holiday, the South Shore Terrace Kitchen and Beer Garden will be serving up $4.14 hot dogs, brats and Miller High Life pint refills.

Limited-edition 414 stickers will be given out at these Milwaukee County Park locations during these dates/times:

• Mitchell Park Domes: April 14 from 9 a.m. to 3 p.m.

• Wehr Nature Center: April 14 from 8:30 a.m. to 4:30 p.m.

• Pulaski Pool: April 14 from noon to 4 p.m.

• Dr. Martin Luther King Jr. Community Center: April 13 from 9 a.m. to 2 p.m.

• Kosciuszko Community Center: April 13 from 9 a.m. to 2 p.m.

Meet the Milwaukee icon that is The Milverine at Elwood's

This year's 414 T-shirt that Elwood's Liquor & Tap is selling features the Milwaukee icon that is The Milverine.

"Then stick around to meet the man himself and get your shirt signed!" the event's Facebook page said.

Note: Shirt quantities are limited.

The bar's other 414 Day activities include music, live body art by Brock & Ashley of Rockstar Tattoo, the Pigtailz MKE food truck, Grape Ape shooters, a 3-foot Pizza Luge and "good ol' Milwaukee debauchery."

Festivities kick off at 1 p.m. at 1111 N. Water St.

A party at the Harley-Davidson Museum with trivia, tattoos and a toast

The Harley-Davidson Museum is teaming up with OnMilwaukee to put on a party across the museum's campus, 400 W. Canal St., according to a news release.

There will be Quizmaster Trivia at noon and Milwaukee Trivia by Quizmaster at 1:30 p.m. in the Can Room. The Skin Museum will be doing permanent tattoos from 11 a.m. to 5:30 p.m. in the H-D Shop.

At Motor Bar and Restaurant, chef Doug Stringer worked with local purveyors, butchers and others on very Milwaukee offerings this month: i.e. bratwursts, stuffed pretzels, sauerbraten wings and a jumbo “dream puff."

DJ Spunback will be there from 1 to 5 p.m. At 4:14 p.m., it'll be time for "the official city toast of 414 Day" with Milwaukee Admirals mascot Roscoe and more. A 4.14-pound burger-eating contest at the restaurant will follow at 5 p.m.

Every 30 minutes, there will be giveaways courtesy of the Harley-Davidson Homecoming Festival, the Milwaukee Brewers, the Admirals, the Wisconsin State Fair and Summerfest, a news release said.

On 414 Day, the museum is open from 10 a.m. to 5 p.m., Motor is open from 11 a.m. to 8 p.m., and the shop is open from 11 a.m. to 5:30 p.m.

Local music, art, vendors and food at The Cooperage

'Performances from a litany of our finest in local music, art, vendors, food and more."

That's what The Cooperage — located along the Kinnickinnic River — has going on for Milwaukee Day.

The lineup includes Sex Scenes, The Mighty Deerlick, Emmitt James, Force and Video Sex Priest.

Doors open at 5 p.m., and tickets can be purchased here. The address: 822 S. Water St.

Parties at the Lincoln Warehouse are being put on by New Barons Brewing, Twisted Path Distillery and Component Brewing Co.

The Lincoln Warehouse has got it going on for 414 Day.

New Barons Brewing and Twisted Path Distillery are joining forces for a Milwaukee Day party with Experience Milwaukee and Nicolet Law, according to the event's Facebook page.

Live music will bounce back-and-forth between the two connected bars. The lineup: Donna Re'nee at 1:00 p.m. (New Barons Brewing), Peppers & Pineapples at 2:15 p.m. (Twisted Path), Joe Wray at 3:45 p.m. (New Barons Brewing) and 80s Empire at 5:15 p.m. (Twisted Path).

There will be giveaways, including a 65" Vizio flat screen TV, merch, beer and more. And, the Hidden Kitchen Food Truck will be on site. The party goes from noon to 7 p.m.

Neighboring Component Brewing is having an MKE Day party in its taproom, per its event's Facebook page.

The brewing company will be doing the final two releases from its three-beer collab series with the Friends of the Domes: Tropical Dome (Soursop, pineapple and pink guava kettle sour), Desert Dome (Agave-lime gose) and Show Dome (Hazy IPA with Phantasm). A "very limited" number of mixed six-packs of all three beers will be available for purchase starting on Milwaukee Day.

From 2 to 7 p.m. (or until it sells out), K&L's BBQ will be serving up smoked brisket burgers, Citra hop smoked sausage, crispy skin pork belly, pulled pork sandwiches and elote.

The party runs from 1 to 7:30 p.m. A playlist of all Milwaukee music will be going all day long.

Historic Milwaukee, Inc. annual 414 Day sale

Shop Historic Milwaukee, Inc.'s annual 414 Day sale all weekend long.

There are 38 neighborhood posters that cost $4.14 (normally $10); combo posters for $15.86 (that's a discount of $4.14); and Milwaukee Feeds & Supplies the World Puzzle for $14.14 (regularly $19.99).

People can shop in-store or online Friday through Sunday. The store, 235 E. Michigan St., is open from 10 a.m. to 3 p.m. on those days.

414 Day artist market at Cactus Club

Check out a 414 Day artist market at Cactus Club, 2496 S. Wentworth Ave.

Participants include:

• Chase My Creations

• Lonesome Bill

• Mothspit

• Doomtown & Country

• Redner’s Rescued Cat Figurine Mewseum

• Whimsical World of Waarvik

• Khemistry Kosmetics

• Maya Ophelia’s

• Flash tattoos by Th0tquarius

• DJ Zae

• Local community organizations

It's open from noon to 4 p.m. Sunday and admission is free.

Jordyn Noennig of the Journal Sentinel staff contributed to this report.

This article originally appeared on Milwaukee Journal Sentinel: Milwaukee Day 2024 things to do: 414 Flag, concerts, markets, deals