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Finding the perfect shade of red lipstick can feel like an endless journey. It can make or break an entire beauty routine, especially when taking complexion into account. As a beauty writer, I have tried hundreds of red lipsticks, and not all have provided me with that perfect Hollywood-approved pop of color. I thought I had found my favorites, but a new one has arrived, and it comes just as a summer of face-focused beauty routines begin.
Thanks to the Love Me Liquid Lipstick from Mac Cosmetics, my search for the perfect red lipstick is temporarily (and possibly forever) paused. Liquid lipsticks have long terrified me. In the past, I encountered products that easily stained, or a formula that was too liquidy, leading to messy application. Despite the occasional bad experience, it was the description of the Love Me lipsticks that convinced me to try something new.
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The latest addition to the Mac lipstick family boasts a custom, arrowhead-shaped applicator that’s made for easily applying product to every inch of the lip. Unlike similar liquid lipstick applicators, this one was thin enough to perfectly outline and fill my lip with color. I felt completely in control of how I wanted the lipstick to lay, and it took only a few swipes to finish the look. The product comes in 17 shades, but I went with Adore Me, a bright red that’s become my new go-to color.
Going with a similar shade of red might seem daunting (especially if you’re new to color), but Louise Zizzo, Mac Senior National Artist, tells InStyle that Adore Me’s undertones were made with versatility in mind. “A blue-based red looks great on all skin tones and shades. From pink to olive and from fair to deep. For fair skin tones this is the perfect red as it will give a pop to your smile and can even make your teeth look whiter.”
Along with its user-friendly application and flattering color options, the lipstick has an impressive list of ingredients. Liquid lipsticks can be notoriously drying, leaving behind the look of cracked lips and crevices of faded color. Love Me Liquid Lipstick was created to feel nourishing on the lips, with moisturizing ingredients including argan oil, coconut oil, shea butter, and carnauba butter. I noticed the lightweight, comfortable feel immediately upon applying and as the day wore on, my lips never started to feel dry or uncomfortable.
With multiple lipstick shades to choose from, finding a personal favorite could require some trial and error. For those ready to take the red plunge, I’d suggest my favorite color: Adore Me. However, you can also select from a soft pink, multiple nudes made for every occasion, and a deep purple. When it comes to choosing from the Love Me Liquid reds, Zizzo told InStyle that an orange-based red, like Yeah I’m Fancy, would look best on medium to deep skin tones, while the burgundy red of E For Effortless would best compliment dark skin tones. Find a new favorite lipstick that works for you and check out every color in the Mac Love Me Liquid Lipstick collection.