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In a move that, now that it's happened, feels like it was pretty much inevitable, Louis Vuitton revealed a new collaboration with Nike today in the video for its spring/summer 2022 collection. Considering the runaway success of LV artistic director Virgil Abloh's ongoing collab with Nike with his other brand, Off-White, what's most surprising about the new lineup of Nike x Louis Vuitton Air Force 1s—21 colorways in all!—isn't that it's here, but how long it took for it to arrive.
The logistics of the sneaker world and its notoriously long lead times from ideation to production may have something to do with that. Or maybe Abloh and co. just wanted to be sure to get their feet fully under them at Vuitton before tapping into a collaboration and design language that hews so closely to a prior project. Either way, the time has come—though if you're hoping for me to tell you when you'll actually be able to but the new AF1s, I have to disappoint you. Vuitton isn't sharing details on the release date quite yet, telling WWD to "stay tuned for more details."
It's fascinating to think of how drastically the landscape of high fashion has changed since Vuitton engineered another high-impact collab back in 2017 while Kim Jones was at the helm, that time with Supreme. The internet freaked out. Now, with Jones serving up an Air Jordan collab at Dior last year and Abloh in the artistic director's seat at LV since 2018, the idea of the storied French fashion brand working with Nike seems, well, just good business. Fans love Abloh's take on Nike's design language. They love his riffs on Vuitton's codes, too. Now—well, soon—they can get 'em both at once. Double trouble, baby!
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