Lilac is One of Spring 2024's Biggest Color Trends — Here's How We're Wearing It Now

Savannah Sitton
·2 min read

Now that fashion month has wrapped, we have a pretty good idea of what next spring may look like, sartorially speaking. As expected, a number of trending colors emerged as key players for the season, but there's one hue in particular that stood out.

Soft shades of purple, from dusty orchid to pure lilac, featured prominently across collections from New York to Paris, at Carolina Herrera, Staud, Givenchy, Balmain, Colin Locascio, Jonathan Cohen, Rodarte, PatBo, Issey Miyake, Wiederhoeft, David Koma, Supriya Lele and Feben, to name a few. Trendalytics confirms that audiences are noticing: "Searches over the last three months are up 10.2% compared to last year, and are growing at a steady rate," the retail analytics platform shared, citing Sofia Richie Grainge's purple manicure and balletcore as contributors to this recent bump in popularity.

Although pastels are closely associated with the spring season, there's no need to wait until post-winter to start donning the dreamy trending shade. In fact, according to Trendalytics, interest in lilac is expected to "accelerate in November and peak in December." Why not wear it as an alternative to winter white?

Ahead, find pastel-purple pieces to wear through fall, winter and beyond.

Brandon Blackwood Kendrick Trunk, $350, available here

Stand Studio Camille Cocoon Faux Fur Coat, $475, available here

Wray Friday Top, $115, available here (sizes XXS-6XL)

Fraas Solid Bouclé Scarf, $68, available here

Brother Vellies Teddy Greg, $565, available here 

Issey Miyake Twist 1 Turtleneck, $395, available here

Cos Wide-Leg Tailored Pants, $135, available here (sizes 2-14)

Good American V-Neck Washed Satin Slipdress, $149, available here (sizes 0-4)

& Other Stories Boxy Knit Sweater, $129, available here (sizes S-XL)

Crop Shop Boutique Curve Serenity Sculpt Leggings, $70, available here (sizes XS-XXL)

Quince Mongolian Cashmere Tee, $98 $45, available here (sizes XS-XL)

KkCo Knee Vent Straight-Leg Pants, $225 $146, available here (sizes 25-30)

Off-White Out Of Office Sneakers, $635, available here

Retrofete Kristen Blazer, $695, available here (sizes XXS-XL)

Safsafu Bunny BFF Earrings, $305, available here

Figue Nathan Shirt, $328, available here (sizes XS-XL)

Tna The Mega Puff™ Short, $225, available here (sizes 3XS-XL)

Reformation Layla Midi Skirt, $180, available here (sizes 0-12)

Los Angeles Apparel Big Slouch Socks, $16, available here

Dries Van Noten Guilia Bucket Hat, $475, available here

NYDJ Sheri Ankle Fray Jeans, $109, available here (sizes 14-28)

Núnoo Sally Pocket Nylon Bag, $111, available here

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