Layoffs Hit Rodan + Fields
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The beauty industry job cuts in California continue.
After Proactiv parent company Alchemee cut 89 jobs, another WARN notice filed in the state of California revealed 76 layoffs have been made at Rodan + Fields’ Bay Area office.
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The antiaging skin care line was started by Proactiv founders and practicing dermatologists Dr. Katie Rodan and Dr. Kathy Fields in 2000.
It was acquired by The Estée Lauder Cos., but repurchased by Rodan and Fields in 2007 and relaunched the following year with a direct-sales model, building a network of independent consultants to sell products.
In the spring of 2018, TPG made a strategic minority investment in Rodan + Fields.
A spokesperson said: “Rodan + Fields has made some organizational changes to optimize the company’s structure and teams for long-term success. These changes included the difficult but necessary decision to reduce our home office workforce affecting 76 employees.”
Earlier this year, the Estée Lauder Cos.’s California brands — Smashbox, Too Faced and Glamglow — initiated layoffs in California as those businesses face challenges, while international operations have also been scaled back for some brands.
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