Kylie Jenner’s The Lip Kit by Kylie. (Photo: Instagram)
On Sunday the youngest member of the Kardashian-Jenner clan, Kylie, took to her Instagram and Snapchat accounts to preview her newest beauty endeavor: The Lip Kit by Kylie. Following the success of her sister’s Kardashian Beauty line and her own collection of hair extensions with Bellami Hair, Jenner announced the lip color product back in August with a photo on her Instagram that showed her with a matte, brown lip look.
The kit includes a matte liquid lipstick and lip liner, in three shades. (Photo: Instagram)
The Lip Kit ($29) includes two products: a “biodegradable” lip liner and a matte liquid lipstick. Jenner has enlisted pal Jordyn Woods to model the three shades (Dolce, Candy, and True Brown) on Instagram and did her own beauty blogger style swatch test on her Snapchat account on Sunday afternoon.
Jenner’s friend Jordyn Woods modeling the True Brown shade. (Photo: Instagram)
Jenner’s lips have been a hot topic over the last few months, starting with when she admitted to using “temporary lip fillers” on Keeping Up With the Kardashians, and started giving her fans a more in-depth look at her beauty routine thanks to the recent launch of her app and website. Judging by the amount of followers the Lip Kit (@lipkitbykylie) has amassed on Instagram in the seven hours since it’s debut (386,000 and counting) this product has serious sell out potential.