Kylie Jenner Is Getting Dragged for How She Washes Her Face

Not that it should be too surprising by this point, but despite the mostly positive reviews, Kylie Skin is off to a rough start. In case you missed it, last week Kylie Jenner took her Kylie Cosmetics empire to the next level by dropping Kylie Skin, a line of skin care basics ranging from a foaming face wash to a vitamin C serum.

Before it even launched, the line was causing controversy with fans because one of her inaugural products is a walnut-powder scrub; it's been hotly debated for years as to whether these products do more harm than good. (Many dermatologists warn such scrubs can cause microtears on your skin if used too aggressively.) This left many followers wondering if she even uses her own products, and some even went so far as to say it was dishonest of her to release the line, given her access to exclusive derms and expensive treatments.

Now the Internet is losing it over a new video posted on Kylie Skin’s Twitter and Instagram accounts. The clip shows Jenner washing her face with her Foaming Face Wash, and then wiping her face with a fluffy white towel. At first glance it just looks like any other innocuous "Get Ready With Me" video, but as fans pointed out on social media, a closer look reveals a heavy amount of foundation all over the towel. Kylie Skin claims the face wash “cleanses skin by helping to remove dirt, oil, and makeup for a fresh, bright complexion”—something our own testers liked when they tried it—but the clip doesn't exactly make a great case for it.

The takes rolled in fast and hot, with comments ranging from jokes like “Rihanna would never have done this to us” to more accusations that Jenner doesn’t use her own products. “What’s off to me about Kylie Skin is the fact that she’s selling products she clearly doesn’t even use," wrote one user, adding, "She washed her face for literally SECONDS and her foundation was all over the towel. If I did that my acne would be popping."

Even Kim Kardashian got in on the teasing—though she also low-key defended her little sister. While visiting the Kylie Skin showroom, Kardashian filmed some videos (on Jenner's phone!) playfully mocking the backlash. “I’m gonna teach you guys how to do a tutorial on how to wash your face, and bitches, I only have 10 seconds. What else do you want me to do in 10 seconds?” she said. “I would have done the same exact thing.”

"You know what the main point she left out was? She left out that you use these wipes first, before you get the foundation off,” she continues, while holding up Kylie Skin makeup remover wipes. Jenner comes over and says, "Give me my phone, you’re so mean!"

“Kylie Skin is the fountain of youth, people!" Kardashian continued, while using the Snapchat baby filter. "All you need is three seconds—I didn’t even need a whole 10 seconds. I now look like a baby! I love this Kylie Skin.” That is such a big sister move, to both mock and support at the same time.

Watch the whole series of videos below:

To be fair, the video is a short clip—and many aestheticians recommend washing your face for a full 60 seconds, so perhaps she wasn't using the product to its full potential given social media's time limitations. That being said, people are more knowledgeable about skin care than ever, and marketers should know better. It's not the first time a celebrity's been called out for a suspicious tutorial, and it probably won't be the last.

This post has been updated.

Originally Appeared on Glamour