Kate Middleton's brother James goes public on Instagram

Beards, puppies and shirtless snaps, oh my!

Duchess Kate's younger brother James just made his Instagram public. And let us say, life as a Middleton seems pretty great, according to these social media pictures.

While his older sisters Pippa and Kate may live life in the public eye, the youngest Middleton is notoriously private. He'll be spotted at family events (ahem, royal weddings) here and there, but the 31-year-old is known to be quite mum about his personal life, despite his famous name.

Here's what we've learned.

It seems James, who is currently a host at his brother-in-law's lodge in the Scottish Highlands' area of Loch Ness, has quite the sense of adventure, a passion for the outdoors and (shirtless) boating. Not only has he summited Matterhorn, Middleton apparently loves to ski and hike, usually with one of his 9 (!!!) dogs in-tow.

Evidently, he's an animal lover (sigh), and regularly shares pics cuddling up to his Golden Retrievers or Cocker Spaniels, or his life on a farm with sheeps or chicks.

And although Kate's yet to be featured, Pippa regularly makes an appearance in triathlon photos or family trips. Sibling goals, am I right?

For more on the previously elusive James, scroll through above.

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