Jolly Ranchers Cereal Is the Latest Candy-Inspired Breakfast

Tim Nelson

2019 has been a banner year for cereals inspired by other junk foods and candies. As of now, we have (or will soon have) Twinkies cereal, Hershey’s Kiss cereal, and Peeps cereal, just to name a few. Just in time for the end of the year, it seems we’ve found perhaps the most unlikely junk food to make the leap into the cereal aisle: Jolly Ranchers.

Sharp-eyed Instagrammer @I_Need_A_Snack has spotted (and reviewed) this hard candy-inspired cereal from General Mills.

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It’s Review Time! 🍭 Back to blow our mind’s and taste buds, General Mill’s has once again turned a beloved snack into a delicious breakfast cereal! I present @generalmills Jolly Rancher Cereal! • • Now after trying the Sour Patch Kids cereal and not enjoying that at all except for as a dry snack, I was worried that this jew Jolly Rancher Cereal would fall into that same category. But much to my surprise that was not the case! Now right off the bat after opening this cereal, you’re greeted with a sweet and flavorful smell just like an assortment bag of Jolly Ranchers! Now when it comes to taste I want to be 100% honest with you guy’s in saying that I feel like these guy’s are just a re branded Trix with a slighttt flavor difference. And I love Trix, so i’m in no way saying this cereal is bad it’s actually really good. It’s just I wish that we could have had that really spot on Jolly Rancher Taste. At the end of the day this is a great go to snack whether your eating it dry or in a bowl of milk! 6.5/10 🌟 • • Box artwork done by one of my favorite all time artist’s! @klyonsnatborn , Everyone go check him out!

A post shared by I Need A Snack (@i_need_a_snack_) on Dec 9, 2019 at 3:55pm PST

Thankfully, it sounds like this isn’t just an attempt to put a long-lasting candy into a bowl and shatter everyone’s teeth, but a more straightforward and genuine attempt at making cereal while retaining a certain degree of faithfulness to the original candy concept.

“Right off the bat after opening this cereal, you’re greeted with a sweet and flavorful smell just like an assortment bag of Jolly Ranchers,” says @I_Need_A_Snack. In terms of frame of reference for your tastebuds, they admit that “I feel like these guy’s [sic] are just a re branded Trix with a slighttt flavor difference… I wish that we could have had that really spot on Jolly Rancher taste.”

Though that might sound like criticism rather than praise, these Jolly Ranchers in cereal form still earned a 6.5 out of 10 from the snack Instagrammer, which means that they certainly could be worse.

If you’re a Jolly Rancher fanatic, want to try a twist on Trix, or just have a morbid curiosity about what a cereal based on a hard candy tastes like, you’ll find boxes if this stuff available only from Walmart for the next 60 days for either $3.99 or $4.99. Starting in March 2020, it’ll be available from a broader set of retailers. Who the hell knows what kind of bizarre cereals we’ll be dealing with by then.