Interior Designers Reveal Where They Shop For Affordable Home Decor

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Shop & Tell is our latest shopping series, featuring thoughtfully curated home finds from House Beautiful editors. Every week we'll take you inside our carts and dish on what we're buying—and why you should be reaching for your wallet too.

When you're buying affordable home decor, it's easy to default to beloved retailers like Target, HomeGoods, and Amazon. What ends up happening though is that A) your space ends up looking like the aisle of your favorite store (if that's your aesthetic, all the more power to you!) and B) you start to get bored of shopping at the same places for inexpensive pieces. Should you feel uninspired right now, turn to House Beautiful editors' favorite small-owned businesses to pick up a goodie from places you might not have heard of. In addition, we asked interior designers from all over where they personally go to purchase affordable decor that still looks luxe.

Whether they're decorating a space for their clients or shopping for themselves (sometimes both!), the designers we tapped have a bevy of spots they recommend. While some retailer suggestions on this list are more well-known, like T.J.Maxx or H&M Home, plenty more picks will hit that sweet spot of "discovery" for home decor enthusiasts. Havenly's Lead Interior Designer Heather Goerzen for instance loves custom throw pillows from The Inside while Laura Chappetto, founder of Element Design Network, adores the decorative vases from Jamie Young. If you're ready to see and shop the affordable brands designers recommend, scroll ahead. And, make sure your credit card is nearby, you'll need it!

The Inside

"We love The Inside for fun custom throw pillows in unique prints you can’t find anywhere else. You can choose from two different pillows shapes, seven different sizes, and over 100 different fabrics ranging from moody velvet to floral, botanical, and animal print. If you’re looking for a unique print (or even a cool gift for the home decor lover in your life), look no further!"

—Heather Goerzen, Lead Interior Designer at Havenly

Eleven Home Aesthetics

"I absolutely love Eleven Home Aesthetics for cute vintage accessory finds like candle holders, vintage books, and pottery. They have great one-of-a-kind pieces that add charm to your home."

–Antonella Spina, Founder of Luma Interior Design

T.J.Maxx

"Our shopping method is always to mix high-and-low items throughout a space. Our go-to budget-friendly stores are Target and Walmart, but we also love T.J.Maxx and HomeGoods! Although our focus is always on top quality and customer service, we like to mix price points within a space when appropriate. There are so many platforms available to our clients now that we are very conscious of where and how we source. For basic pieces that are not unique to one project (like shelf knick knacks) we pop into local big box stores that are more budget approachable and shop online for even more inventory options."

—Gaelle Dudley, Founder of GLDESIGN

Soho Home

Soho home may carry furniture and goods on the pricier end of the spectrum, but dig a little deeper on the website and you'll find more affordable decorative items. "When I'm looking for decor to make a room feel special, I often find myself browsing the offerings at Soho Home. Created to reflect the aesthetic of the many iconic Soho House properties around the world, Soho Home helps bring the look and feel of these rich interiors into individual homes. I love browsing their site and often find inspiration in the unique selection of forms, colors, and textures featured on their product pages."

—Cameron Shepherd, Principal Designer and Co-founder of Studio Mesa

Jayson Home

"Cameron [Shepherd] and I both previously lived in Chicago and Jayson Home will always have a special place in our hearts. Aside from being beyond gorgeous, the brick and mortar store is a place I'm not only inspired by, but can also find pieces that are totally unique. Anything from a $25 tray for styling to custom sofas and vintage casegoods, Jayson Home really does have it all. Now that I live in Los Angeles, I find myself defaulting to its online store as a trusted source for all of my clients."

—Jill Norman, Principal Designer and Co-founder of Studio Mesa

Housewright

"Housewright Gallery is the texture I crave when thinking about great home goods stores, and I'm very glad it is local. There hasn't been a project in the past four to five years that hasn't benefited from at least an incredible throw blanket or vintage piece from the shop. The bonus? An incredibly thoughtful and engaging gallery of art from some of the Pacific Northwest's most treasured names as well as up-and-comers that [designer and founder] Tim [Pfeiffer] and the whole team support so well."

— Brian Paquette, Interior Designer and Founder of Brian Paquette Interiors

CB2

"Accessories are the 'cherry on top' in the design process and by far our favorite part! Every client and each project is different, but we approach the process in the same way each time. We create a shopping list by room and then go on the hunt! We start with some of our favorite online sources, most of which are wholesale vendors, but a couple of our favorites are retail vendors. CB2 is fantastic—we love us a good 'object de art' and CB2 is always bringing in new options!"

—Miranda Cullen, Principal Designer and Founder of Inside Stories

Hawkins New York

"Hawkins New York is a great brand for unique homewares. The label makes its own pieces with partners from all over the world, in addition to selling a selection of pieces made by other brands it loves. This spot is a go-to for unique glassware and vases, plus all things kitchen: barware, linens, cups and mugs, plates, cutting boards, and more."

— Heather Goerzen, Lead Interior Designer at Havenly

Gramercy

"I love shopping for unique blankets at Gramercy. It carries a wide variety of colors, textures, and different price points. Gramercy sells these beautiful cotton Sferra throws that are really well priced. They are available in a plethora of colors and can bring a pop of color on the back of a chair. They are machine washable, which is so nice. I will use these blankets on top of ottomans or sofas where a dog may curl up so that they don't ruin the upholstery. Then you just toss this blanket in the wash and good as new! My favorite color is the silver sage!"

—Paige Goodloe, Founder of Paige Goodloe Interiors

H&M Home

"I love H&M Home for vessel finds, they have some really pretty glass vases that feel both modern and a bit art deco. We just purchased this vase for our Neo-Grec Revival project and it looks really high quality."

–Antonella Spina, Founder of Luma Interior Design

Utopia Goods

"Sophie Tatlow, the founder of Utopia Goods, alongside her husband Bruce, is a friend of mine. Bruce's hand drawings lovingly capture Australia's unique animals and flowers. They are especially good at creating a festive table top—I currently have my eye on the Grevillia Blue Napkins."

—Ingrid Weir, Interior Designer at Ingrid Weir

Jamie Young

"When we came across Jamie Young Co. we knew it would become a staple for our design firm. The pieces are all so aesthetically beautiful and each item is so unique. Recently, we purchased the Foundation Decorative Vase and Elevated Decorative Vase, which are such a striking pair of ceramic pieces and are beautifully finished by hand. They are stunning and the perfect addition to our clients' bookcases. Jamie Young’s pieces are unique and are obviously aesthetically beautiful, but what really stands out is the quality of the craftsmanship. Each time I sink into the leather seat of the Abilene chair or open the doors of the Chauncey bar cabinet, I am instantly reminded of that quality."

—Laura Chappetto, Owner and Principal Designer of Element Design Network

Cailini Coastal

"I love Cailini because it has been so well edited and has a different approach than other brands. It is very personal and Meg [Young, the founder] brings a California view point that would work for all houses. Love her color sense and especially love her accessories and table top; lobster napkins, great placemats, and faux flowers."

—Lynn Morgan, Founder of Lynn Morgan Design

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