Dating apps like Grindr and Tinder have changed the way people meet, and now Grindr, the world’s largest gay social network app, is branching out with its own clothing line.
Called the Varsity Line, it is a 29-piece sports line that draws on influences from the LGBT community as well as Greek motifs. The line, which includes swimming trunks, track pants, sweatshirts, bandanas and even jockstraps, can be purchased at Grindrstore.com. Proceeds from the items, which are priced between $25 and $130, will benefit Athlete Ally’s Principle 6 campaign.
The Principle 6 campaign began in 2014 as a way to fight Russia’s anti-gay laws prior to the Winter Olympics in Sochi, AdWeek reports.
All profits from the Varsity Line will go toward the campaign.