Great Gifts for Your Wife That Just So Happen to Be On Sale for Black Friday

Crazy idea. Hear us out. You could start on your holiday shopping right now. This very instant. Before December even arrives. Yes, sure, Black Friday/Cyber Monday tends to be a self-indulgent frenzy. It's the day where you buy yourself the sweatpants you'll live in until April. The Apple Watch you'll use to pretend you're on top of your shit in 2021. The leather boots that you've had your eye on for months. But it can be a day when you think about others and the gifts they just might happen to like opening this year. Your wife, for instance. She's put up with your constant presence since March. She deserves something nice. And because you've put up with her constant presence since March, you deserve to get that gift for her at significantly less than full price. Seize the moment. Pick something incredibly thoughtful—the kind of thing she would buy for herself—from one of these great brands running even better Black Friday sales. And then, yes, pick out your sweatpants.