Georgia May Jagger Takes London in New 7 For All Mankind Campaign
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British-American model Georgia May Jagger stars in 7 For All Mankind’s new Fall 2023 campaign set on the streets of London.
Called “The London Edition,” the campaign showcases the Los Angeles-based brand’s range in denim and ready-to-wear.
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The fall collection offers classic looks with contemporary twists. Puff-sleeved denim shirts and silk tie neck blouses are styled with denim vests and knit vests for texture. Flare jeans feature front patch pockets. The brand’s ’90 baggy jean is updated with golden floral embroidery. Coated Western shirts are paired with coated skinny jeans for a leather look.
Hero pieces from the collection include a caramel-colored leather moto jacket and matching skirt, rich berry velvet suiting and jumpsuits. Other key items include a denim midi skirt, stovepipe jeans and a denim trench coat.
“Denim has always been an essential part of my personal style, and it is an honor to be the face of a brand that celebrates individuality while creating an extraordinary range of fashion-forward pieces that cater to the modern global citizen,” Jagger stated in a release.
Jagger, the daughter of The Rolling Stones’ Mick Jagger and model Jerry Hall, previously posed for campaigns for Wrangler, Pepe Jeans and Hudson.
She will also star in 7 For All Mankind’s global Holiday 2023 campaign shot at The Scotch of St. James, a London nightclub deep rooted in the Jagger family history. The Rolling Stones were regulars at the club back in the 1960s.
“Her wit and charm complement her captivating presence and dynamic spirit, which perfectly embody the essence of 7 For All Mankind—bold, confident, and effortlessly chic,” Francesca Toninato, 7 For All Mankind CEO, said about Jagger.
The campaign is featured in 7 For All Mankind’s “7 Magazine: London Edition.” The brand celebrated the launch of the digital magazine with a dinner last week in New York City. Jagger was joined by special guests like Fifteen Percent Pledge founder Aurora James, blogger Tina Leung, stylist Elizabeth Sulcer and others.
