Gabrielle Union's Ornate Oscars Bun Is a Billboard for Her Haircare Line

Gabrielle Union always looks incredible when she hits the red carpet, and the 96th Annual Academy Awards weren't an exception. The actress, author, and entrepreneur attended the 2024 Oscars red carpet wearing a gorgeous outfit and one of her best beauty moments yet: a slicked-back bun styled by celebrity hairstylist Larry Sims.

Sims has also worked with the likes of Janet Jackson, Victoria Beckham, Laverne Cox, and other legendary stars. The look he created tonight for Union lived up to his prestigious résumé.

The sleek, minimalist style complemented Union's form-fitting ensemble from Carolina Herrera, which consisted of a silver embellished mini dress and skirt. What's more, Sims created Union's look using the Flawless by Gabrielle Union haircare line, demonstrating the efficacy of the star's curl-focused brand.

For tonight's look, Sims washed Union's hair with the Flawless by Gabrielle Union Hydrating Detangling Shampoo and 3 Minute Restoring Conditioner. Then, he prepared her hair for heat treatment using the brand's Flawless Shine Enhancing Spray.

Once her hair was prepped, Sims got to work on her updo. "I used the Kristin Ess Soft Volume Blow Dry Brush to give Gabrielle a smooth blowout and scalp massage at the same time," he tells Marie Claire exclusively. "I then used my Kristin Ess 3 In One Flat Iron to straighten her hair."

The stylist couldn't use just any tools on her hair. "Details are everything to me as a stylist—the Kristin Ess Defining and Detailing Mini Flat Iron allowed me to perfect those hard-to-reach areas," he explains. "Next, I applied a generous amount of the Flawless Styling Glaze around her hairline and blended the glaze with my Kristin Ess Brush for the perfect snatched bun at the back of her head."

Sims' strategy gave Union's hair tremendous shine and visible softness, but the star of the show was the ornate nature of her tight bun, which Sims knotted for a unique, elongated silhouette.

"I attached a 22-inch wrap-around textured ponytail to Gabrielle's bun and secured it with hair pins," he explains. "After her pony was secure, I twisted it clockwise into a rope at the base of the pony and double-knotted it to create a coiled figure-8 finish." Then, he finished the look with another Flawless product—the brand's Exotic Oil Drops, which he says gave her "a luminous finish."

Indeed, the high-shine, pared-back look lit up the red carpet tonight, serving as the best advertisement possible for Union's effective, affordable brand. Below, everything you need to replicate the look.

Get the Look

Flawless by Gabrielle Union Hydrating Detangling Hair Shampoo

Flawless by Gabrielle Union 3 Minute Restoring Hair Conditioner

Flawless by Gabrielle Union Repairing Deep Conditioning Hair Treatment Mask for Natural Curly and Coily Hair

Flawless by Gabrielle Union - Shine Enhancing Heat Protection Hair Spray

Kristen Ess Hair Soft Volume Blow Dry Brush

Kristin Ess Hair 3-In-One Titanium Flat Iron Hair Straightener, Curler and Waver

Flawless by Gabrielle Union Styling Glaze

Flawless by Gabrielle Union Restoring Exotic Oil Treatment