Eva Longoria, Helen Mirren, and Kendall Jenner Have All Used This Now-$12 Concealer
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A 70-year-old-shopper says it “doesn’t crease.”
Amazon / InStyle
What do Helen Mirren, Eva Longoria, and Kendall Jenner have in common? Apart from being L’Oréal Paris ambassadors (duh), they all wear the same concealer from the brand. Longoria and Jenner used the Infallible Full Wear Matte Concealer in their Vogue Beauty Secrets videos, while Mirren wore the dark circle cover-up on the Golden Globes red carpet. And right now, you can get the celeb-loved concealer on sale from $12 at Amazon.
Available in 25 shades, the waterproof concealer has a matte finish that’ll last up to 24 hours without fading or creasing, per the brand. It comes with an extra-large doe-foot applicator, so you can get optimal coverage with just one stroke. And while the cover-up is ideal for wearing under your eyes, you can also grab a contrasting shade to use as contour.
Amazon
Unsurprisingly, Amazon shoppers of all ages are also fans of the L’Oréal concealer; nearly 14,000 people have given it a five-star rating and over 1,000 of those people left glowing reviews. A 70-year-old shopper said they’ve “tried many concealers and keep going back to this one” since it “stays on and doesn’t crease.” A 69-year-old said they’ve “never found a makeup [product] that covers sunspots and evens out skin tones the way this does,” while someone else in their 60s confirmed they’ve had “no issues with it collecting in lines or caking.”
Other shoppers commented on the formula’s efficacy and longevity. A 57-year-old said the concealer is the “only product” that covers their dark circles, adding that it “stays put and does not settle into fine lines.” A second person said it “stays for 16-plus hours without budging,” while a third reviewer said “a little bit goes a long way,” so the tube lasts “forever.”
Related: After Over 100 Hours of Testing, We Found the Best Under-Eye Concealers
Another benefit is that the concealer is waterproof, so you can wear it on hot and sticky days without worrying about sweating it off. With summer right around the corner, there’s never been a better time to add the product to your makeup routine. Just be sure to snatch your shade of the L’Oréal Paris Infallible Full Wear Matte Concealer while it’s still on sale for as low as $12 at Amazon.
Amazon
Amazon
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