Emma Watson Revives Pixie Cut in New Campaign Video She Directed

Emma Watson made her directorial debut with a campaign video for a new Prada fragrance.

Emma Watson appears to be bringing back her iconic pixie cut in a new campaign photo for Prada.

The actress and face of Prada's new fragrance, 32, appears to be throwing it back in a newly-released campaign preview featuring the Harry Potter alum with an adorable pixie cut, face-framing micro bangs, and her eyebrows brushed up. 

Watson was dressed in a stunning bright orange top in the picture and sported a chunky Prada earring dangling from her ear. Her face makeup was kept simple, showing off her freckles, but her eyes were lined with a bold black liquid liner. 

The Perks of Being a Wallflower star made her directorial debut with a film short for the fragrance campaign, a sneak peek of which was posted to the official Prada Beauty Instagram page on Friday, August 19. 

"Why should I be framed ?," the caption on the sultry video reads. "Introducing @emmawatson's directorial debut. An empowered celebration of what it means to be a living paradox. A deep dive into her many differences that come together in unexpected symbioses."

The new fragrance, the name of which has yet to be announced, is expected to launch August 21. 

The teaser features various artistic clips of Watson set to romantic music, along with a voice-over of Watson asking the question, "Why should I be framed?" 

Watson also shared the news on her own Instagram, writing, "When Prada asked me to be the face of their new fragrance campaign, I asked if I could direct it. Months later, and I'm able to share the results of the faith they shared in me, with all of you. I can't wait to share this piece of my art, and hope that you enjoy it as much as I enjoyed making it. I could never have done this without my unbelievable team of collaborators. Thank you for your time, commitment, talent and passion." 

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In a brief glimpse of the video, Watson appears to still have her long hair, sparking questions about whether the pixie cut in the campaign photo is a wig, or if the pixie cut is back for good. 

The actress and activist previously sported the hairstyle over a decade ago after she wrapped the Harry Potter film series, telling Wonderland in 2014, "I felt more myself with that haircut." 

She said she'd keep it that way all the time if she weren't an actress. "I could wash it in the sink and shake it out like a dog. It's so low maintenance!" she said at the time. 

For now, we'll have to sit tight to find out more details about the upcoming fragrance and Watson's current look!

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