Devan’s New R-Vital NTL Textile Treatment Has CBD, Aloe Vera and More

Claire Wilson
·2 min read

Belgium-based Devan, a specialty chemicals firm and division of Pulcra Chemicals, just launched a new textile finish in the U.S.

The R-Vital NTL textile treatment uses microencapsulated bio-based polymers to distribute natural, beneficial substances like moisturizing avocado seed oil and aloe vera, relaxing CBD, a multivitamin containing vitamins D, C and E and ginger, as well as skin-protective vitamin E to the skin. All of these inputs are sourced in Europe and one, the avocado oil, is sourced from the seed only and therefore makes use of the waste of the plant. The effort builds on Devan’s previous work with CBD microencapsulation.

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The initial successful application of R-Vital NTL was on a 100 percent knitted cotton fabric although it can be successfully applied to woven textiles, as well as synthetics like polyester and cellulosic fibers and natural wool and linen, according to Ricardo Costa, Devan’s technical manager for health and wellness, based in Porto, Portugal.

R-Vital NTL is targeted to adults and used on textile products that touch the skin like pajamas, T-shirts, underwear and socks, in addition to sheets and pillow cases, Qinghua Yin, global business development manager, told Sourcing Journal.

Costa noted that the textile finish is not geared to children because of the potential for skin sensitivity issues and allergic reactions.

The finish is billed as remaining effective for up to 50 washes, more than the usual 20 or 30 washes that is the industry standard.

There is a hang-tag program in the works, but that will be up to the discretion of the brand using R-Vital NTL, according to Sook Dekempe, marketing manager for Devan.

While the product has been on the market in Europe for several months, Devan declined to say which brands were on board. The cost of the textile finish is not available. Spokespersons prefer instead to frame it as an “added value” proposition. Cost, they said, is up to the brand.

Devan was acquired for an undisclosed sum in July 2021 by Pulcra Chemicals Company, based in Geretsried, Germany, and founded in 1876. The purchase of Devan from Pentahold, a Belgian private equity firm, was Pulcra’s first acquisition in its more than 140-year history.

Devan is known for developing finishing textile technologies, including bio-based Bio-flam flame retardant, a bio-based anti-microbial called BI-OME, and Tones of Cool Bio, a bio-based phase change material, or PCM, that helps cool the body. The company is active in creating products that offer flame retardant, thermoregulation, odor control, stain release, and health and wellness properties.

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