Denise Williamson’s 180 the Store to Open Hamptons Outpost

Jean E. Palmieri
·2 min read
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Denise Williamson has become known over the years for her New York City-based showroom where she selects a variety of brands from around the world for retailers and the media to check out.

Eight years ago, she envisioned bringing this same sense of discovery to the public so Williamson opened 180 the Store, a concept shop featuring an assortment of brands in apparel and home from around the world in her Tribeca location.

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The Tribeca store is located in a 5,000-square-foot former dairy distribution warehouse from 1860 and features original wood floors and an expansive skylight. Since opening, the unit has hosted residencies with Japanese labels Kapital, Visvim and Chimala, as well as Frama, Comme des Garçons, and industrial designer Naoto Fukasawa. In addition to fashion, 180 the Store carries B&B Italia and Herman Miller furniture, glassware by R+D.Lab, Vogel Studios and Nina Nørgaard, pottery by Samuel Johnson and Kosi and fragrances by Oliver Gustav, Frama and Aoiro Japan.

Now Williamson is expanding her concept to the Hamptons. “After opening 180 the Store eight years ago, we had been searching for the perfect location in the Hamptons, and we have finally found it,” she said.

180 The Store in Amagansett, N.Y.
The store will open right before Memorial Day weekend.

On Thursday, she will open 180 the Store at 303 Main Street in Amagansett. The 850-square-foot gallery-like space in a white clapboard building with cobalt blue detailing will offer an edited assortment of merchandise from the Tribeca shop, which carries menswear, womenswear, footwear and accessories. The initial mix will include Sophie D’Hoore, Album Di Famiglia, Chez Vidalenc, and Chimala apparel as well as R+D Lab Glassware, Frama Furniture & Apothecary, hand-made Japanese lanterns and Vogel Vases. The store will be open year-round.

Williamson opened her showroom in 1998 after working for Calvin Klein, Joseph Abboud and Anne Klein.

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