Curvy blogger creates body positive calendar with friends: 'It is about representation'

Alice Sholl

Pirelli produces one of the most world-renowned calendars on the market. And while the Italian tire company has made strides in recent years to include diverse individuals — including body size and background — one woman believes it’s not enough.

Brianna McDonnell, a body-positive fashion blogger at the B Word, created #BeInYourSkin 2018 editorial calendar that features 25 plus-size bloggers, influencers, and friends as part of a campaign to empower and inspire — an idea which she told Mic came “organically”.

“I wanted to create images of plus-size women that were creative, different, sexy, artful, strong, empowering and editorial,” she said. “It’s very rare to see a plus-size body in the media portrayed in an editorial way.”

“I wanted to create something for plus-size women, where they could see themselves in the images. If they could see themselves in one of us, they too can be as strong, powerful and glamorous. It is about representation.”

You can buy your own here.