Cinnamon Toast Crunch Just Released ‘Cinnadust’ Seasoning That You Can Sprinkle on Every Dessert

Photo credit: B&G Foods
Photo credit: B&G Foods


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It’s pretty much a fact at this point that Cinnamon Toast Crunch is one of the most beloved cereals out there. Something about the sweet squares just keeps us coming back for more. Now we can enjoy the cinnamon sugar flavor in way more dishes, because B&G Foods has unveiled the Cinnamon Toast Crunch Cinnadust Seasoning.

Regular Cinnamon Toast Crunch cereal combines cinnamon and sugar to create a breakfast that is both sweet and savory. With the seasoning, it has notes of vanilla and graham to really bring that sweetness out. You can add it to anything — from cookies, to fresh bread, French toast, ice cream, and even to foods like sweet potatoes. You might be surprised how the seasoning can take your bite to the next level.

“This new seasoning is more complex than traditional cinnamon sugar mixes. It consists of the cereal’s famous cinnamon sugar blend, paired with sweet notes of vanilla, caramel, and graham that combine to capture the unmistakable taste of a bowl of Cinnamon Toast Crunch cereal,” press materials read.

The Cinnadust will be available in 13.75-ounce containers for $5.48 beginning on Sept. 1. They’re exclusively available at Sam’s Club nationwide, a PR rep confirmed to Best Products. However, you’ll be able to get the Cinnamon Toast Crunch seasoning in other grocery stores and online retailers in early 2021.

As much as we love Cinnamon Toast Crunch in its cereal form, it’s clear that it can be coupled with so much more. If you need us, we’ll be waiting for the Cinnadust to come out and then baking with it until further notice.

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